Exciting News: Gigi Pip and Two Roads Hat Co. to Open New Store
Gigi Pip and Two Roads Hat Co., two prominent names in the headwear industry, are preparing to unveil their flagship store at Nashville Yards, set to welcome customers in March 2025. This new store location is a testament to the brands' growth and their commitment to providing stylish hats and accessories.
The Rise of Gigi Pip
Founded in 2015 by Ginger Parrish, Gigi Pip emerged from a personal quest for high-quality hats tailored for women. The brand quickly gained popularity for its minimalistic yet fashionable designs, establishing itself as a leader in women's headwear. Now, nearly a decade later, Gigi Pip has expanded its offerings, introducing a range of accessories that complement its hats, including sunglasses and bags, along with a menswear line known as Two Roads.
The Flawless Fit for Nashville
“Nashville Yards is the ideal place for Gigi Pip’s flagship store, as it sits in the heart of Music City,” said Parrish. This sentiment perfectly captures why Nashville was chosen: its vibrant culture and dedication to artistry align perfectly with the brand's vision.
Unique Shopping Experience Awaits
Occupying over 2,000 square feet, the Gigi Pip and Two Roads store will feature distinct entrances for both brands, emphasizing their unique offerings while connecting customers through a bespoke hat bar. This custom shopping experience will allow patrons to collaborate with experts to design hats that cater to their personal styles and preferences.
Fashion that Speaks
The selection at Gigi Pip includes a variety of chic styles for women—fedoras, wide-brimmed hats, beanies, and more—all designed to empower individuals to showcase their unique personalities. Meanwhile, Two Roads Hat Co. has carved a niche in providing quality headwear for men, inspired by adventurous locations across the globe. With names like “The Elliston Rancher,” Two Roads is not only about hats; it's about an attitude of adventure.
More than Just Shopping
The store is not merely a retail space; it's set to become a community hub. Both brands plan to host numerous curated events, including live music shows that harmonize with Nashville’s rich musical heritage. This adds a layer of excitement and engagement beyond traditional shopping.
Creating Lasting Memories
According to Cary Mack, Managing Partner at Southwest Value Partners, their vision is to create a destination shopping experience. He states, “Gigi Pip and Two Roads have a terrific vision and unique brands that are a great fit for Nashville Yards.” This dedication to creating memorable experiences for both locals and visitors is further reflected in the development’s overall design, which includes open plazas and green spaces.
The Nashville Yards Community
Nashville Yards is a dynamic project that will feature a mix of residential, retail, and entertainment spaces. As Gigi Pip and Two Roads prepare to join this vibrant community, they promise to enhance the shopping experience with a blend of quality products and engaging events.
The project encompasses luxurious living options and top-notch amenities, all while being rooted in the essence of Nashville's culture. This thoughtful construction will house over 650 residences and be complemented by green spaces and communal areas, promoting a sense of community among the diverse population.
About Gigi Pip and Two Roads Hat Co.
Gigi Pip stands out in the retail landscape for its commitment to quality and style. Their headwear encourages personal expression and caters to diverse tastes. Similarly, Two Roads emphasizes bold designs and skilled craftsmanship, ensuring customers not only look good but feel confident in their choices.
Frequently Asked Questions
When is the opening date for Gigi Pip and Two Roads?
The store is scheduled to open in March 2025.
What can customers expect from the new store?
Customers will enjoy a unique shopping experience, including a custom hat bar and a wide range of stylish hats and accessories.
Where will the store be located?
Gigi Pip and Two Roads will be located at Nashville Yards in downtown Nashville.
Who is Gigi Pip's founder?
Gigi Pip was founded by Ginger Parrish in 2015.
What have been a few notable expansions for Gigi Pip?
Alongside hats, Gigi Pip has introduced a line of accessories and recently launched Two Roads, their menswear line.
