Gerbing Heated Clothing's Exciting New Partnership
Gerbing Heated Clothing, known for its innovative heated apparel, has recently announced a strategic partnership with Lemans Corp, the parent company of Parts Unlimited and Drag Specialties. This collaboration aims to expand distribution channels, ultimately benefiting powersports enthusiasts across various regions.
Expanding Accessibility Through Lemans Corp
This partnership is set to significantly enhance the accessibility of Gerbing’s premium heated clothing. By leveraging the vast distribution network of Lemans Corp, which consists of over 8000 dealers nationwide, Gerbing is positioning itself to reach a wider audience of passionate riders and industry professionals alike.
Strategic Goals and Future Plans
As Brandon Singer, CEO of Gerbing Heated Clothing, expressed, "We're incredibly excited about our partnership with Parts Unlimited and Drag Specialties. This partnership is a key step in making Gerbing more accessible to powersports dealers and the passionate riders they serve." The growth trajectory is aimed at not only increasing product availability but also enhancing the customer experience significantly.
Innovative Products to Complement Existing Lines
Gerbing's products, acclaimed for their patented Microwire heating technology, will fit perfectly within the existing lines offered by Parts Unlimited and Drag Specialties. This combination stands to create a comprehensive product offering that enhances the riding experience for many outdoor enthusiasts.
About Gerbing Heated Clothing
Founded in 1975, Gerbing Heated Clothing specializes in high-performance heated jackets, gloves, and socks. The company has gained a reputation for its dedication to durability, safety, and comfort, catering to outdoor enthusiasts and workers in extreme conditions. Gerbing's innovative designs enhance comfort and provide warmth in various commuting and recreational activities.
LeMans Corp Overview
The LeMans Corporation is recognized as the leading distributor of aftermarket accessories in the powersports industry, operating through its notable brands, Parts Unlimited and Drag Specialties. Their extensive reach and experience in the market are pivotal in bringing Gerbing’s innovative solutions to a broader audience.
Frequently Asked Questions
What is the goal of the partnership between Gerbing and Lemans Corp?
The primary goal is to enhance the accessibility of Gerbing's heated clothing products to powersports dealers and enthusiasts across the country.
How many dealers will Gerbing be working with through this partnership?
Gerbing will utilize Lemans Corp’s network of over 8000 dealers to distribute its heated apparel.
What innovative technology does Gerbing use in its products?
Gerbing utilizes a patented Microwire heating system, which ensures effective and even heat distribution in its apparel.
Since when has Gerbing Heated Clothing been in the industry?
Gerbing was founded in 1975, focusing on providing advanced heated apparel designed for outdoor conditions.
What is LeMans Corp known for?
The LeMans Corporation is recognized as the world’s largest distributor of aftermarket accessories in the powersports industry.