Franchise Group Expands its Roy Rogers Restaurants
Franchise Group Expands its Roy Rogers Restaurants
Roy Rogers Restaurants has welcomed Mohammed Haque as a key player in its expansion efforts with the acquisition of a corporate location. This strategic move, which has occurred in the vibrant market of Waldorf, Maryland, marks a significant milestone for Haque, bringing his total to seven locations within the franchise network.
Establishment of a Strong Franchise Base
Over the years, Haque has demonstrated unwavering dedication to the Roy Rogers brand. His journey began with purchasing established franchises and reinvigorating them to align with the brand’s legacy. By focusing on aesthetic upgrades and operational enhancements, he helps in revitalizing each restaurant to appeal to both longtime customers and new patrons.
Commitment to Quality and Customer Experience
In his own words, Mohammed Haque expresses, "The support from Roy Rogers has been instrumental to my success, and I'm excited to serve the Waldorf community that has been loyal to the brand for so many years.” This statement showcases his commitment not just to the business but also to the community that supports it.
Growth Initiatives in the Franchise Sector
Recently, Roy Rogers has launched a refranchising program designed to enhance growth opportunities for potential franchisees in Maryland and Virginia. This program allows new franchisees to acquire existing corporate stores, which helps them capitalize on a proven business model while contributing to the revitalization of the brand.
A Sustainable Model for Franchisee Expansion
The Waldorf location stands as a prime example of how established stores provide a solid foundation for growth. With an existing customer base and sales record, it allows franchisees like Haque to effectively strategize and implement enhancements, enhancing customer experience and boosting revenue.
Leading the Way in Restaurant Franchising
Jim Plamondon, Co-President of Roy Rogers, commends Haque's dedication stating, “We’re grateful for Mohammed's dedication to our brand and his faith in our team. His dedication to improving each store he acquires is commendable, and we are confident that the Waldorf location will thrive under his leadership.” This leadership is crucial for maintaining brand integrity and customer satisfaction.
As Roy Rogers seeks to grow through strategic partnerships, they are targeting multi-unit operators who are prepared to embrace modernized tech-driven systems and extensive support from leadership. The brand continues to attract potential franchisees with its rich history and loyalty within the community.
Fostering Opportunities for Future Franchisees
Roy Rogers now operates 23 company-owned and 17 franchise locations across six states. The brand is actively on the lookout for qualified franchise investors ready to continue its time-honored tradition while driving innovation in service.
For those interested in learning more about available franchise opportunities, Roy Rogers provides comprehensive resources to ensure potential partners can find success within its framework. Program details can be found on their official franchising website.
About Roy Rogers Restaurants:
Established in 1968 and based in Frederick, Maryland, Roy Rogers Restaurants is known for its warm western-themed atmosphere, offering delicious dishes like top round roast beef, hand-breaded chicken, and an impressive selection of burgers. The brand is particularly famous for its Fixin’s Bar, which allows guests to customize their meals with fresh toppings and signature sauces, appealing to a wide range of tastes.
Frequently Asked Questions
What recent acquisition did Roy Rogers Restaurants make?
Roy Rogers Restaurants acquired its corporate location in Waldorf, Maryland, through franchisee Mohammed Haque, marking his seventh restaurant.
What is the refranchising program introduced by Roy Rogers?
This program aims to enhance growth opportunities by allowing prospective franchisees to purchase established corporate locations, paving the path for future franchise owners.
How many locations does Roy Rogers currently have?
Roy Rogers operates 23 company-owned and 17 franchise locations across six states.
What are the benefits of becoming a franchisee with Roy Rogers?
Franchisees benefit from community loyalty, operational support, and a well-regarded brand history.
What type of menu does Roy Rogers offer?
Roy Rogers features a diverse menu, with signature items including roasted beef, chicken, burgers, and a customizable Fixin’s Bar.
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