Fotona Appoints Aimee Desrosiers as Global Chief Marketing Officer
DALLAS — Fotona, a global leader in high-performing laser systems and energy-based devices, announces the appointment of Aimee Desrosiers as Global Chief Marketing Officer. In her new role, Desrosiers will spearhead Fotona's global marketing organization, focusing on brand strategy, digital transformation, and market expansion in over 70 countries.
Expertise to Drive Growth
Desrosiers comes to Fotona with a wealth of experience in driving brand and commercial performance for high-growth organizations. Previously, she served as CEO of Apiarium Agency, a consultancy known for its creative strategies. During her time there, she collaborated with top names in healthcare and technology, achieving remarkable growth in their brand performance.
Previous Leadership Roles
In addition to her recent position, Desrosiers has held several key leadership roles. She was the Chief Revenue Officer and President of Medical Aesthetics at The SEES Group, and also served as Chief Marketing Officer at Nvision. Her experience extends to a Senior Vice President role with Masco Coatings, where she was instrumental in crafting scalable marketing strategies. These roles enriched her skill set in developing consumer and professional marketing frameworks and implementing effective digital strategies, leading to sustained growth in competitive healthcare environments.
The Vision Ahead
Jeff Duchemin, CEO of Fotona, expressed enthusiasm about Desrosiers' appointment, stating, "With Aimee joining our team, we are gaining a leader with a track record for scaling businesses and creating demand in both B2B and B2C markets. Her expertise will be crucial as we amplify our global footprint and enhance customer engagement. Her experience with balancing brand equity while driving revenue will significantly impact our future initiatives."
Commitment to Innovation in Healthcare
Desrosiers shared her excitement about joining Fotona's dynamic team, saying, "Fotona is at the forefront of healthcare innovation with its cutting-edge energy-based medical technology. I am eager to cultivate deeper connections with our customers and elevate Fotona's brand awareness on a global stage."
About Fotona
Fotona is renowned for its pioneering medical laser and energy-based devices recognized globally for excellence in aesthetics, dermatology, dentistry, surgery, and gynecology applications. With operations in the US, China, Japan, and the EU, Fotona combines a robust international distribution network with local clinical training programs, providing comprehensive support for laser users worldwide.
Frequently Asked Questions
Who is Aimee Desrosiers?
Aimee Desrosiers is the newly appointed Global Chief Marketing Officer at Fotona, bringing extensive experience in strategic marketing and brand growth.
What are Fotona's main products?
Fotona offers high-performing laser systems and energy-based devices used in aesthetics, dental, and gynecological applications.
How does Fotona support its laser users?
Fotona provides comprehensive support, including clinical training and customer service through its global distribution network in over 70 countries.
What markets does Fotona operate in?
Fotona serves markets across the US, Europe, Asia, and has a strong presence in China and Japan.
What is Fotona's vision under Aimee Desrosiers?
Under Aimee's leadership, Fotona aims to enhance its brand presence, deepen customer connections, and innovate in energy-based medical technologies.
