ForFarmers and team agrar Unite in Germany
ForFarmers and team agrar, a member of the DLG Group, are merging their feed operations in Germany, marking a significant development in the livestock sector. This strategic partnership will operate under the name ForFarmers team agrar and will feature a comprehensive feed portfolio tailored to various livestock species. The new joint venture is currently awaiting approval from regulatory authorities.
A History of Collaboration
The partnership between ForFarmers and team agrar is not unexpected; they have previously collaborated through a joint venture called HaBeMa, which focused on trading, storing, and transshipping raw materials, as well as producing compound feed in Hamburg, Germany. Expanding this collaboration is seen as a natural evolution for both companies.
About the Partners
ForFarmers is committed to offering complete feed solutions that cater to the needs of livestock farmers. Their mission, "For the Future of Farming," reflects their dedication to fostering a sustainable and forward-looking agricultural industry. In Germany, ForFarmers provides a wide array of feed products suitable for all types of livestock, ensuring farmers have access to high-quality options.
Contributions from team agrar
team agrar enhances its service offerings by providing products and services across various agricultural sectors. Their expertise goes beyond feed production to include grain collection and trading, seed supply, and plant protection products. As part of the DLG Group, team agrar is committed to a sustainable future that aligns closely with the needs of farmers.
Structure of the Joint Venture
This new 50/50 joint venture brings together the resources and personnel from both companies' feed operations in Germany, with around 250 employees from ForFarmers and approximately 130 from team agrar. It will oversee eight feed production facilities, three terminals, and a large vehicle fleet, while the existing HaBeMa joint venture, which employs 130 people, will continue to play a vital role in this new organization.
Importantly, the joint venture will not include activities from certain brands under ForFarmers or any non-feed operations from the DLG Group, allowing for focused growth on their core competencies.
Leadership and Governance
The management of the new joint venture will consist of representatives from all three parties: ForFarmers, team SE, and HaBeMa. Ernst Friedlaender has been appointed as the Managing Director. Financially, ForFarmers will fully integrate the joint venture’s results into its financial statements, marking a significant investment in strengthening its operations in Europe. Members from both companies will serve on the advisory board, with the chair position rotating to ensure equitable governance.
Strategic Goals for Future Development
The establishment of this joint venture aligns perfectly with the ambitions of both ForFarmers and team agrar to enhance their market presence in Germany. By combining their strengths, they aim to unlock new growth opportunities and boost profitability. The joint venture will improve geographical reach, leading to more efficient customer service. Furthermore, sharing expertise in procurement and innovation is expected to bring substantial benefits to both partners.
Insights from Executives
Pieter Wolleswinkel, CEO of ForFarmers, shared his excitement: “Partnering with team agrar is crucial for expanding our market presence in Germany. This collaboration sets the stage for significant growth and a broader product range tailored to local demands.”
Jesper Pagh, interim CEO of DLG Group, expressed his enthusiasm for the partnership, highlighting the alignment of strategic objectives and the mutual benefits for customers through enhanced service delivery.
Ernst Friedlaender, Managing Director at ForFarmers Germany, remarked on the synergy created by merging knowledge and operational expertise, which will promote a more sustainable and efficient business model.
Bent Nissen, Managing Director of team agrar, emphasized the strategic importance of the partnership, noting the commitment to enhancing customer value through superior products and services while providing staff with new opportunities.
Frequently Asked Questions
What is the new joint venture called?
The joint venture will operate under the name ForFarmers team agrar.
Who are the main companies involved in this venture?
The main companies are ForFarmers and team agrar, which is part of the DLG Group.
What is the goal of this joint venture?
The primary goal is to enhance feed operations in Germany, improve market reach, and promote sustainability in agriculture.
How many employees will the joint venture include?
The joint venture will incorporate around 380 employees from both ForFarmers and team agrar.
What impact will the joint venture have on customers?
Customers can expect improved product offerings and service delivery, as the joint venture aims to leverage collective strengths for better solutions.
