Minerals Technologies Introduces SIVO™: A New Chapter in Pet Care
Minerals Technologies Inc. is thrilled to announce SIVO™ as the official brand name for its growing pet care division. This development represents a major step in the company’s evolution as a key contender in the pet care industry, where it has made a significant mark.
Driving Growth Through Innovation
Focusing on innovation and strategic mergers, Minerals Technologies is shaping the future landscape of pet care. Positioned to meet the demands of a changing consumer base, SIVO™ offers top-notch cat litter solutions that appeal to both private label partners and established brands alike.
Quality Products Through Innovative Processes
The company prides itself on its strong mining, processing, and packaging capabilities. With a dedication to quality and sustainability, Minerals Technologies ensures that every SIVO™ product is crafted to enhance the overall customer experience.
Improving Lives of Pet Owners
Beyond providing exceptional cat litter options, SIVO™ strives to deepen the bond between pet owners and their feline companions. By prioritizing health, hygiene, and odor control, SIVO™ not only keeps homes cleaner but also contributes to the well-being of cats, enriching life for both pets and their owners.
Focus on Customer Satisfaction
At the core of the SIVO™ brand is a promise of consistent quality and dependable supply. D.J. Monagle, III, the Group President of the Consumer & Specialties Segment at Minerals Technologies, highlights the brand’s commitment to innovation that aligns with customer needs.
A Global Leader in Cat Litter
Currently, SIVO™ serves customers in over 55 countries, showcasing its expansive global presence. With processing plants and bentonite mines located in North America, EMEA, and Asia, SIVO™ has a robust infrastructure that supports its rapidly expanding customer base, delivering products that are both effective and environmentally friendly.
Commitment to Research & Development
To further enhance innovation, SIVO™ has set up several advanced Research & Development centers. These facilities are essential in creating new ideas and products to meet the market’s ever-evolving needs.
About Minerals Technologies Inc.
Headquartered in New York, Minerals Technologies Inc. is a top specialty minerals company recognized for its technological advancements across various sectors. With a diverse range of mineral and mineral-based products, the company caters to numerous markets, including automotive, construction, food, and environmental sectors. Last year, Minerals Technologies recorded impressive global sales of $2.2 billion, highlighting its strong position in the industry.
Contact Details
For media inquiries, please contact Jennifer Albert at (212) 878-1840. For investor relations, reach out to Lydia Kopylova at (212) 878-1831.
Frequently Asked Questions
What is SIVO™?
SIVO™ is the newly established brand name by Minerals Technologies Inc. for its global pet care division, primarily focusing on cat litter products.
How is SIVO™ positioned in the pet care market?
SIVO™ aims to emerge as a leading supplier in the cat litter market, driven by strategic acquisitions and product development innovations.
What regions does SIVO™ serve?
SIVO™ currently provides cat litter solutions to over 55 countries globally, highlighting its extensive reach and operational capabilities.
What is Minerals Technologies' commitment to its customers?
The company is dedicated to delivering consistent, high-quality products that enhance customer satisfaction through innovative solutions.
What are the key features of SIVO™ products?
SIVO™ cat litter solutions emphasize health, hygiene, odor control, and fostering a cleaner living environment for both pets and their owners.
