BIG3 Partners with VICE Sports for Enhanced Summer Coverage
VICE Sports Will Air 14 Hours of Live Games on VICE TV
Today, BIG3 announced an exciting new partnership with VICE Sports, a fresh sports segment launched by VICE Media. This collaboration will introduce a total of 14 hours of live BIG3 games broadcast on VICE TV, beginning this summer. The much-anticipated season eight coverage aims to appeal to a younger audience eager for unique sporting experiences.
Introduction of Live Broadcasts
BIG3 games are set to kick off on June 14 with the initial two games airing live at 6 pm ET. This coincides with the CBS coverage of the league's season opener at Allstate Arena. Tickets for games can be acquired through the BIG3's official website.
Enhancing Audience Engagement
BIG3 President Jeff Kwatinetz expressed his enthusiasm for this partnership, stating, "We are thrilled to have VICE Sports on board. Their quintessentially youthful and vibrant viewer base aligns perfectly with our mission to deliver unique content that captivates fans throughout the summer sports landscape. We are excited to transform VICE TV into a dynamic hub for our existing supporters while attracting new fans looking for an exhilarating basketball experience.
Broadcast Schedule and Exciting Events
From June 14 up until the end of the regular season on August 9, VICE Sports will showcase a total of 14 live games spread across eight dates. CBS Sports is responsible for producing these broadcasts, ensuring high-quality viewing experiences for fans.
"Everyone at VICE TV is ecstatic about adding BIG3 basketball to our expanding roster of engaging sports content," shared Pete Gaffney, President of VICE TV. "In a relatively short time, we have redefined VICE TV into an essential destination for audacious and groundbreaking sports programming. We are committed to delivering what fans want—be it live sports, documentaries, or innovative formatted shows. Our expansion into live sports like BIG3 is a critical step in our vision for growth and attracting diverse sports enthusiasts.”
Notable Signings and Strategic Moves
This landmark announcement is part of BIG3's strategy to amplify its visibility and competitiveness for season eight. This includes integrating superstar athletes, including First-Ballot Hall-of-Famer Dwight Howard, alongside NBA All-Stars like Kemba Walker. Additionally, Montrezl Harrell and Wes Johnson bring their talents to the league, showcasing a wealth of skills and experience.
Upcoming Draft and Team Developments
As the season draws closer, team rosters are evolving rapidly, with final adjustments being made until the live draft on May 15. This event promises a fresh influx of talent, streamed live from Las Vegas at 7 pm ET. Furthermore, key corporate partnerships with brands such as Total Wireless, Walmart, and Coors are set to further enhance the league's stature.
This season will introduce a new structure featuring city-based teams representing populous areas, breathlessly capturing local fanbases from cities like Boston, Chicago, and Miami.
The Legacy of BIG3
Established on January 11, 2017, BIG3 embodies the vision of entertainment icons Ice Cube and Jeff Kwatinetz, who sought to create a player-focused league that transcends the traditional sports experience. By eliminating downtime during games and fostering an atmosphere where defense is paramount, the league engages fans with fast-paced, entertaining bouts.
Commitment to Diversity and Social Impact
BIG3 leads the evolution of professional sports with initiatives that promote diversity and mental health awareness. The league has taken steps to favor alternative pain management methods and has a historic record of innovative practices, including appointing the first-ever black Commissioner in Clyde Drexler. Recognizing the historical merit of its founders, BIG3 remains dedicated to nurturing talent and fostering opportunity within the sports community.
About VICE TV
VICE TV is a celebrated network known for its innovative, unorthodox programming. Since its launch, the network has rapidly expanded its sports offerings, including the recent inception of VICE Sports, catering to a growing audience eager for bold sports narratives. Interest in sports programming has prompted VICE to diversify its content, delivering extensive hours of live events and docuseries to satisfy the broad span of sports enthusiasts as they cultivate a loyal following.
Explore more about BIG3 by visiting its official site and following them on social media channels.
Frequently Asked Questions
What is the BIG3's partnership with VICE Sports?
The BIG3 has teamed up with VICE Sports to air 14 hours of live basketball games on VICE TV this summer.
When does the BIG3 season begin?
The BIG3 season will kick off on June 14, featuring live broadcasts of games on VICE TV.
Who are some notable players joining this season?
Key signings include Dwight Howard, Kemba Walker, Montrezl Harrell, and Wes Johnson, enhancing the league's talent pool.
What is the significance of this new partnership?
This collaboration aims to broaden the audience and visibility of BIG3, appealing to a younger demographic while enriching their media presence.
How can fans stay updated on the BIG3?
Fans can visit the official BIG3 website and follow them on social media for updates on games and events.
