Genuine Marketing Group Inc. Highlights from 2024
Genuine Marketing Group Inc. (OTC: GMGZ) has experienced an impressive year of progress and innovation. The management team is eager to share the exciting developments and achievements they have reached throughout 2024. Chuck Chastain, the CEO of the company, emphasized the importance of this recap by stating, "Although we’ve maintained a lower profile, our efforts have been focused on numerous projects designed to elevate Genuine Marketing Group to the next level. As such, it’s essential to communicate the progress we’ve made to our shareholders."
Key Achievements in 2024
Throughout 2024, several significant highlights stand out, showcasing the determination and hard work of the Genuine Marketing Group team.
ZPTAG™ Consumer Experience App
This year saw the launch of the GMGZ Consumer Experience App, now available for both iPhone and Android users. The app emphasizes product verification from farm to consumer, making it easy for users to find ZPTAG™ products and pinpoint nearby store locations.
Progress on FSMA 204 Regulation
In alignment with the FDA’s Food Safety Modernization Act (FSMA 204 Regulation), GMGZ has advanced its goal of becoming the leading solution provider. The company has developed a transparent custom dashboard that caters to supply chain stakeholders, addressing their specific needs. This year-long effort focuses on automating traceability and compliance, gearing up for the regulations that will be in effect by January 2026.
Partnership with IBM and Persistent Systems
Genuine Marketing Group formed a valuable alliance with IBM, leveraging the IBM Blockchain in their innovative projects. The addition of Persistent Systems, a renowned software engineering firm with over three decades of experience, enhances the capabilities of the ZPTAG™ app and traceability platform.
Integration of Carbon Impact Systems
This year, GMGZ has taken strides towards integrating Carbon Intensity (CI) scoring into their platform. This feature, tailored towards both farmers and processors, enhances quality assurance by addressing their concerns. The ZPTAG™ platform is now positioned to collect carbon data, offering farmers potential financial advantages while supporting sustainable practices.
Maison Bloom Hemp Derived Beverage Campaign
GMGZ is thrilled to participate in a teaser campaign for Maison Bloom's renowned hemp-derived beverage, preparing for its nationwide distribution. Collaborating with major liquor retailers, the company has developed a ZPTAG™ teaser campaign that will integrate tags on the beverage's top-selling flavors, along with plans for further stakeholder engagement in retail environments through P.O.S. systems and loyalty programs in 2025.
Looking Ahead
The highlights shared represent only a portion of the tremendous advancements made throughout 2024. As the company gears up for the upcoming year, GMGZ is poised to build upon these initiatives and continue its commitment to growth and innovation.
About Genuine Marketing Group Inc.
Genuine Marketing Group Inc. is dedicated to delivering cutting-edge solutions in the marketing sector. The company’s innovations aim to enhance transparency and improve the user experience across various platforms, particularly through their ZPTAG™ technology.
Contact Information
For more information, reach out to Greg Needham.
Frequently Asked Questions
What is Genuine Marketing Group Inc.'s main focus?
Genuine Marketing Group focuses on delivering innovative marketing solutions that enhance transparency and consumer engagement across its platforms.
What significant developments occurred in 2024?
Key developments in 2024 include the launch of the ZPTAG™ App, advancements in FDA compliance solutions, and partnerships with IBM and Persistent Systems.
How does the ZPTAG™ Consumer Experience App work?
The app verifies products from farm to consumer, allowing users to search for ZPTAG™ items and locate nearby stores with these products.
What is the significance of the FSMA 204 Regulation for GMGZ?
FSMA 204 Regulation is crucial for GMGZ as it shapes their solutions for supply chain stakeholders, ensuring traceability and compliance required by regulatory standards.
How is GMGZ promoting sustainability?
GMGZ promotes sustainability by integrating Carbon Intensity scoring into its platform, helping farmers understand their carbon impact and realize financial benefits.
