Grow Up Conference & Expo 2026: A New Chapter
The Grow Up Conference & Expo returns to British Columbia, promising to be Canada’s premier B2B cannabis event. Scheduled for January 19-21, 2026, at the Vancouver Convention Centre, Grow Up has made a significant move from Victoria, emphasizing its dedication to serving the dynamic cannabis market of B.C.
Thriving Industry Gatherings
This year's event is notably ambitious, featuring more than 120 exhibitors, including over 100 cannabis brands. Additionally, buyers from around 300 retail locations will converge at this three-day gathering, where they can explore the latest innovations and offerings within the cannabis sector. It serves as an invaluable opportunity for networking, professional growth, and industry collaboration.
Executive Summit: Leading the Charge
The conference will kick off with an Executive Summit on January 19. This one-day leadership forum aims to address pressing topics like global trends, regulatory strategies, and profitability—tailored specifically for decision-makers in the cannabis industry. Participants can expect enriching discussions led by industry experts.
Industry Conference & Expo Features
From January 20-21, the conference and expo are set to connect every aspect of the cannabis supply chain. Attendees can look forward to:
- Masterclass Technical Series: Advanced sessions exploring cultivation science and technology.
- CANNA Breeder & Genetics Zone: A chance to meet breeders and learn about emerging genetics in the market.
- Brands & Buyers Zone: Direct access to B.C.’s retail buyers and budtenders.
- Speed Networking: Efficient meetings designed for brands and retailers to connect quickly.
- Sampling Opportunities: Available for qualified Cannabis Retail Licence Holders.
- Canadian Cannabis Championship: Experience live judging of Canada’s premier cannabis strains.
- Culinary Competition: Finals of "So, You Think You Can Cook with Cannabis" will take place live on the expo floor.
The agenda also includes two networking parties aimed at facilitating the building of valuable industry relationships.
Quality Horticulture: The Driving Force
Presented by Quality Horticulture, a Burnaby-based wholesale distributor with over 25 years of experience in controlled-environment agriculture, this event highlights the company's commitment to the cannabis community. Known for their integrity and innovative solutions, Quality Horticulture is a trusted partner for cultivators across Canada and the U.S.
Enhancing Accessibility for Attendees
Quality Horticulture aims to increase accessibility for delegates by securing affordable hotel rates at $129 per night and providing shuttle transportation to the venue. This initiative reflects their mission to empower the broader cultivation community and facilitate important industry connections.
Join the Movement
Booth reservations, delegate registration, and sponsorship opportunities are now open, allowing participants to be part of an event that consistently reflects the pulse of the cannabis industry. The Grow Up Conference & Expo is an essential gathering for anyone involved in cultivation, processing, and retail within the cannabis sector.
Frequently Asked Questions
What is the Grow Up Conference & Expo?
The Grow Up Conference & Expo is Canada’s leading B2B cannabis event, bringing together industry professionals to explore the latest trends, innovations, and networking opportunities.
When does the event take place?
The Grow Up Conference & Expo will be held from January 19 to January 21, 2026.
Where is the event located?
The conference will take place at the Vancouver Convention Centre, specifically in the East Building.
How can I register for the conference?
Registration, speaking submissions, and sponsorship opportunities can be accessed through the Grow Up Conference website.
What makes this event significant for the cannabis industry?
This event provides a platform for cannabis professionals to connect, collaborate, and stay informed about the latest developments and innovations in the industry.
