Strengthening Trust in Voice Communication
Effective communication is essential for businesses to connect with their customers, yet voice calls have recently faced challenges due to the rise of spoofing. To address this, Somos, Inc., a global leader in telecom registry management and fraud mitigation solutions, has partnered with First Orion. Together, they aim to enhance trust in voice communications through an advanced call authentication solution.
Combining Expert Solutions
This strategic collaboration brings together Somos' innovative RealBrand™, a solution designed for managing phone number identities, and First Orion's branding expertise. This partnership establishes an end-to-end authenticity verification framework for voice communications. At its core, RealBrand enables enterprises to manage verified rights to use (RTU) for their phone numbers, creating a solid foundation of trust that is both cryptographically verifiable and reliable.
Transforming Call Experiences
With this integrated solution, every call is not just a mere connection but a validated transaction. It guarantees security and authenticity, significantly reducing the risk of spoofing. As soon as a call is made, First Orion verifies it in real-time while applying enterprise-approved branding. This collaborative approach allows businesses to enforce privacy and transparency, ensuring that calls reach customers as intended.
Benefits for Enterprises
This collaboration offers numerous advantages for businesses, including:
- Centralized control over phone numbers via a single platform, combined with rich data intelligence and RTU certification provided by Somos.
- Real-time call authentication with First Orion’s advanced branding and spoof protection, ultimately fostering a trusted communication experience.
- Strengthened customer engagement and brand reputation by ensuring the integrity of calls while accurately representing the brand’s identity.
Advancing Communication Standards
According to Jaime Zetterstrom, VP of Product Management at Somos, voice continues to be a vital channel for businesses. However, illegal spoofing has damaged consumer trust in this medium. By implementing RealBrand at the phone number level and utilizing First Orion's verification processes, the collaboration aims to rebuild that trust. Consumers can answer their phones with confidence, knowing calls are authenticated.
A New Era of Trust
Jeff Stalnaker, President and CFO at First Orion, asserts that this partnership sets a new benchmark for reliable communications across various sectors. With verified RTU from Somos, First Orion’s technology offers enhanced protection and accurate branding, which are pivotal for restoring consumer confidence in voice calls.
Access and Integration
The capabilities offered through this collaboration are available to enterprises as well as service providers across all major U.S. carriers. The solutions can be easily integrated through user-friendly interfaces or robust APIs, allowing for customizable deployment across diverse operational environments.
About Somos, Inc.
As the world becomes increasingly interconnected, Somos empowers individuals and businesses to communicate with confidence and ease. As a trusted administrator of key telecom services, Somos oversees over 7 billion phone numbers and supports more than 1,400 service providers in North America.
XConnect and Global Reach
Under the umbrella of its subsidiary, XConnect, Somos extends its innovative solutions globally. By leveraging various datasets, they cater to the needs of the global voice and messaging ecosystems, fostering seamless interactions in an ever-digitalizing landscape.
About First Orion
As a premier provider of branded communication solutions, First Orion reshapes the phone call experience for enterprises, carriers, and consumers alike. Their comprehensive suite includes not just branded calling but also advanced analytics and real-time fraud detection, enhancing security and customer trust significantly.
Innovation for Trusted Communication
Enterprise clients, including many Fortune 500 companies, benefit from First Orion's integrations with major U.S. mobile carriers, allowing for innovative solutions that prioritize transparency and consumer confidence during voice communications. Together, both companies are dedicated to ensuring trustworthy communication in today's digital age.
Frequently Asked Questions
1. What is the purpose of the collaboration between Somos and First Orion?
The partnership aims to enhance trust in voice communication by providing advanced call authentication and spoof protection.
2. What is RealBrand and how does it function?
RealBrand is a solution by Somos that helps manage phone number rights and validate calls to establish a trust baseline.
3. How do these solutions protect businesses from spoofing?
By authenticating every call in real-time and utilizing verified branding, the solutions prevent fraudulent caller identification.
4. Who can utilize the solutions offered by Somos and First Orion?
Enterprises and service providers across major U.S. carriers can implement these solutions to enhance their communication strategies.
5. How does First Orion contribute to improving call experiences?
First Orion enhances call experiences by providing branded communications and advanced analytics, leading to higher customer trust and engagement.
