Giving a Voice to Young People at the UN Summit
Once Upon a Future is an exciting campaign designed to amplify the voices of young individuals at the important UN Summit of the Future. This initiative aims to inspire both leaders and youth, fostering a meaningful dialogue about the future generations face.
The Largest Generation Ever
At this pivotal moment, we need to acknowledge that today, half of the world's population is under 30. This fact presents us with a unique opportunity and a significant responsibility as we plan for the future. Projections suggest that by the end of this century, the global population may increase by an additional 10 billion people. The campaign encourages us to consider the kind of world we're creating for these future generations.
Encouraging Youth Participation
This campaign, a joint effort from various international partners, seeks to engage young people in discussions and shape the agenda for the upcoming Summit. It highlights the importance of young voices being heard since they play a crucial role in shaping policies that impact their lives and futures.
Emphasizing the Pact for the Future
Once Upon a Future focuses on achieving consensus on the Pact for the Future. This new proposed agreement aims to enhance international cooperation, enabling countries to tackle the complex challenges of the 21st century effectively. Key issues like environmental sustainability, peace, and technology advancement are central to this conversation.
Inspiring Optimism Through Action
By asking the empowering question, "What if we get it right?" this campaign aims to shift narratives from despair to hope. This approach not only motivates individuals to take action but also strengthens the belief that positive change is attainable when we collaborate.
Using Modern Media to Engage Youth
Through a strategic partnership with Droga5, the campaign embraces innovative methods, utilizing creative storytelling and visual narratives that resonate with younger audiences. It encourages young people to share their own stories and aspirations, fostering a sense of ownership and involvement in the future we all want.
Interactive and Engaging Experiences
One of the campaign's highlights is a youth-focused broadcast created in collaboration with Droga5. Set to premiere on YouTube, this program aims to educate and entertain viewers through familiar platforms and features personalities that appeal to a younger demographic.
The Significance of the Summit
The upcoming Summit promises to be a trailblazing event that promotes discussions among political leaders as well as civil society and youth representatives. This inclusive strategy aims to rejuvenate global cooperation initiatives, clearing the path for innovative solutions essential for sustainable development.
Envisioning Potential Futures
An experiential activation, known as the Tower Viewer, will present two possible futures, allowing participants to see how today's choices will affect tomorrow's world. This activation, based on thorough research, serves as a crucial reminder of the need for climate action and sustainable practices.
Voices of Leadership
Notable leaders like Elizabeth Cousens, President and CEO of the UN Foundation, stress the importance of this campaign. She asserts that the future belongs to young people and advocates for actions that cater to their needs and aspirations. David Ohana shares this sentiment, emphasizing the need for bold, transformative efforts to drive meaningful change.
The Commitment of the UN Foundation
The UN Foundation's dedication to such initiatives underscores the collaborative effort required to tackle pressing global challenges. Over the last 25 years, the Foundation has played a vital role in forming innovative partnerships to foster global development and address urgent issues.
Frequently Asked Questions
What is the Once Upon a Future campaign?
The Once Upon a Future campaign aims to engage young people in discussions around the UN Summit of the Future, encouraging them to voice their ideas and ambitions.
Why is youth participation vital at the UN Summit?
Youth participation is crucial as they represent the future of society; their voices can influence policies and strategies that will affect generations to come.
What is included in the Pact for the Future?
The Pact for the Future is a proposed agreement aimed at enhancing international cooperation and addressing pressing issues such as climate change and digital governance.
How can young people get involved in the campaign?
Young people can participate by engaging with the campaign initiatives, sharing their personal stories, and taking action towards building a sustainable future using platforms like ActNow.
When will the Summit of the Future occur?
The Summit is planned for two days, gathering leaders and youth to discuss and strategize actions for our shared future.
