King's Hawaiian and Eli Manning Kick Off Football Season
King's Hawaiian, renowned as the leading dinner roll brand in America, is excited to announce its partnership with two-time Super Bowl Champion Eli Manning to celebrate the football season. This collaboration introduces a unique product for fans eager to elevate their game day experience—Football SEASON-ing. This new seasoning blend is crafted to be as adaptable as King's Hawaiian rolls, complementing a variety of flavorful dishes that are essential to any football gathering.
Introducing the Limited-Edition Football SEASON-ing
The Football SEASON-ing, developed in collaboration with former Food Network chef Adam Tabura, aims to enhance sliders and various tailgate favorites, including dips and pasta salads. Its key ingredients such as Hawaiian sea salts, garlic, and onion are designed to provide an explosion of flavor that fans will love. This seasoning is available for pre-order, priced affordably at $9, and promises to transform any meal into an unforgettable experience.
Purpose Behind the New Product
"Sliders and football are a natural match, and King's Hawaiian captures that spirit perfectly," stated Manning. Additionally, all proceeds from the Football SEASON-ing sales will support the Motiv8 Foundation, which was founded by Marcus Mariota. This nonprofit focuses on empowering youth through sports and education.
King's Hawaiian NFL Tailgate Tour: An Exciting Experience for Fans
Football enthusiasts can look forward to the King's Hawaiian Tailgate Tour, which will showcase the brand across various NFL stadiums nationwide. Partnering with multiple teams, the tour will treat fans to complimentary sliders and an array of interactive activities, creating a festive atmosphere before each game. Manning himself launched the tour in Chicago, where he served sliders and engaged with fans at Barstool HQ.
Tailgate Tour Schedule Highlights
- Week 1: Seattle for 49ers @ Seahawks
- Week 2: Cincinnati for Jaguars @ Bengals
- Week 3: Minnesota for Bengals @ Vikings
- Week 6: Miami for Chargers @ Dolphins
- Week 7: Minnesota for Eagles @ Vikings
- Week 8: Cincinnati for Jets @ Bengals
- Week 10: Miami for Bills @ Dolphins
- Week 12: Green Bay for Vikings @ Packers
- Week 14: Green Bay for Bears @ Packers
Slider Sundays: A New Tradition
King's Hawaiian is also renewing its Slider Sunday tradition with Eli Manning at the forefront. This weekly campaign encourages friends and families to gather around delicious sliders during football season. Fans can catch this engaging series across various media platforms as Manning shares tips on making the most of their gatherings.
The Fan Cave Makeover Contest
To further enhance the football viewing experience, King's Hawaiian is hosting a giveaway for a complete fan cave makeover. Contest participants are invited to rate various fan hacks for a chance to win exciting prizes, including the grand makeover.
Collaborative Content and Recipes
In collaboration with Barstool, King's Hawaiian is producing a "Slider Sunday" YouTube series featuring 13 engaging episodes where Chef Donny crafts custom recipes with special guests, including Manning. This series will be enjoyable for fans looking for new ways to enjoy their game day.
Offering Unique Recipes and Game Day Hacks
Throughout the season, King's Hawaiian will provide fans with exclusive recipes and culinary hacks to make their game day gatherings more memorable. These tried-and-true recipes are designed to be easy and enjoyable, ensuring everyone is invited to share in the festivities.
About King's Hawaiian
Founded over seven decades ago in Hawaii by Robert R. Taira, King's Hawaiian has become a family-owned staple known for its Aloha spirit and original recipes. As the producer of the number one branded roll in the United States, King's Hawaiian continues to celebrate joyous culinary experiences with products that make meal occasions even more delightful.
Frequently Asked Questions
What is the Football SEASON-ing?
The Football SEASON-ing is a new versatile seasoning blend created by King's Hawaiian and Eli Manning, perfect for enhancing game day meals.
Where can I buy the Football SEASON-ing?
You can pre-order the Football SEASON-ing on the King's Hawaiian website for $9.
What is the purpose of the King's Hawaiian Tailgate Tour?
The Tailgate Tour aims to bring fans together by serving delicious sliders and offering interactive experiences at various NFL stadiums.
How can I participate in the Fan Cave Giveaway?
Fans can enter the giveaway by rating various fan hacks for a chance to win a full fan cave makeover.
What does the Slider Sunday campaign involve?
Slider Sunday encourages families and friends to come together over delicious sliders, with weekly content featuring recipes and tips from Eli Manning.
