ElevateOS Expands Wellness Offering Through RightFit Acquisition
ElevateOS, a leading community operating platform for multifamily real estate, has made a strategic move by acquiring RightFit Personal Training, a significant marketplace for certified personal trainers. This acquisition enhances ElevateOS's service capabilities and prioritizes wellness options for residents, effectively transforming underutilized amenities into vibrant, integrated experiences that foster engagement and generate ancillary revenue.
The ElevateOS platform enables property owners and managers to streamline operations seamlessly. It encompasses resident apps, staff hubs, and vital integrations with door locks, thermostats, intercoms, elevators, package rooms, and major property management systems (PMS). This comprehensive approach empowers residents to access a wide array of personal services, events, and wellness programming right through their community's branded app. The addition of RightFit allows ElevateOS to fortify its program offerings, creating a flow of high-quality personal training, small-group classes, and wellness initiatives across different communities.
An analysis of Elevate-powered communities deploying on-site health and wellness services reveals promising results; with resident renewals potentially increasing by 10 to 17%. This success story highlights the symbiotic relationship between community wellness initiatives and resident satisfaction. Happy residents lead to more connected neighborhoods and serve as effective ambassadors for prospective residents considering their next home.
Konrad Koczwara, Founder and CEO of ElevateOS, expresses his enthusiasm about the merger: "Working with Matthew Kornblatt, the CEO of RightFit, has been a rewarding relationship over the past 10 years—his addition as VP of Fitness Operations at ElevateOS marks an exciting new chapter for us. The compatibility of our visions is evident, and we are prepared to provide immediate value to property owners through an integrated platform that marries technology with operational excellence in the PropTech space."
On his part, Matthew Kornblatt notes the exponential demand for an efficient, tech-enabled platform that consolidates various operational aspects into a singular system. "Property-owner clients have long sought one trusted solution to manage bookings, access, payments, and performance metrics in one convenient place. I am thrilled to integrate RightFit's exceptional training team and programming within ElevateOS to ensure communities offer stellar wellness experiences, seamlessly managed from discovery to booking, right within the app."
Why Are Owners and Operators Engaging?
- Activating Ancillary Revenue: Transform gyms and community spaces into engaging revenue-generating hubs, including personal training sessions and wellness classes, all managed efficiently by ElevateOS.
- All-in-One Experience: Residents can explore, book appointments, unlock doors, adjust room settings, and provide feedback—all within one user-friendly app integrated across essential amenities.
- Simplified Operations: ElevateOS handles all critical functionalities—from vetting and scheduling to compliance, payments, and performance analytics—delivering a single point of coordination.
- Captivating Marketing & Leasing: Wellness programs can serve as unique amenities that visually appeal, enhance property tours, and convert prospects into long-term residents, providing a distinct edge in competitive markets.
Starting from Day One
- Scalable Personal Training: Access to a nationwide network of certified trainers who can be deployed across stabilized properties and during the leasing process.
- Engaging Community Activities: Offering a range of small-group classes and community events such as yoga, HIIT, and meditation, all tailored to the specific needs of an asset.
- Comprehensive Management with ElevateOS: Every aspect of bookings, staffing, permissions, communication, payments, tipping, feedback, and data analysis—integrated in one seamless platform.
About ElevateOS
ElevateOS stands out as a transformative community operating platform for multifamily living. By providing an intuitive resident app, essential tools for staff, and deep integrations across various systems, it simplifies and consolidates operations while unlocking new streams of revenue through an extensive marketplace of services. ElevateOS equips properties to replace numerous point solutions, enhance operational efficiency, and boost resident engagement and retention rates dramatically.
About RightFit Personal Training
RightFit Personal Training serves as a crucial marketplace, connecting communities with vetted, certified fitness professionals for on-site personal training and wellness experiences. They focus on delivering safety, quality, and tangible results to clients across various urban locales.
Property owners and operators can now witness amenity spaces evolve into sources of income, modeled during assessments of their assets. Interested parties should request a demonstration to explore the potential of the ElevateOS and RightFit integration—one platform with one contract promising real, tangible results.
Frequently Asked Questions
What is the primary benefit of ElevateOS acquiring RightFit?
The acquisition enhances ElevateOS's offerings, providing a pathway for community wellness programming and increased ancillary revenue streams for property owners.
How does ElevateOS streamline property management for owners?
ElevateOS simplifies operations by combining various functionalities into one platform, including booking, access control, and resident engagement in a single app.
What types of wellness programs will residents have access to?
Residents will enjoy various options, including personal training sessions, small-group classes such as yoga and HIIT, and community wellness events.
How can property owners leverage wellness for marketing?
Wellness programs serve as unique selling points that enhance property tours and engage residents, helping to attract prospective tenants in competitive markets.
What is the goal of ElevateOS's wellness initiative?
The goal is to create happier, healthier communities while increasing retention rates, ultimately driving higher engagement and referrals among residents.
