EJ Kim Takes Charge of TRUE Global Intelligence
New Leadership and Strategic Innovation Advance Data and Intelligence Practice
Today, FleishmanHillard announced an exciting leadership change with the appointment of EJ Kim as the global managing director of TRUE Global Intelligence. This key role reflects a significant step forward for the agency, emphasizing the importance of intelligence in driving strategic innovation.
Redefining Intelligence in the Digital Age
TRUE Global Intelligence merges Omnicom’s extensive data resources with exclusive measurement frameworks and AI-driven audience insight tools. This inventive approach to analytics elevates standards in data-driven consulting, combining rigorous methodology with creative experimentation. By harnessing AI solutions, the intelligence team enhances analysis, refines strategies, and launches vibrant client programs that not only help brands grow but also shift perceptions and showcase value.
“EJ’s leadership reinforces our focus on making intelligence central to our operations, enhancing the value we deliver to our clients,” said J.J. Carter, president and CEO of FleishmanHillard. “With data-driven insights woven into our business fabric, we can guide more informed decisions and achieve substantial outcomes. Under EJ's leadership, TRUE Global Intelligence will support our mission to help clients manage complexity, seize opportunities, predict changes, and achieve impactful results.”
EJ Kim’s Vision for the Future
Kim expressed her enthusiasm for this new role, stating, “I am thrilled for the opportunity to infuse innovation with meaning, ensuring that the intelligence we provide is not just rapid but also thoughtful and built for sustainability. This moment is crucial for intelligence to lead rather than follow, exemplifying how we distill data into actionable insights. The real power comes from our ability to think critically and apply these tools effectively to generate real outcomes.”
Background of EJ Kim
With a rich background in intelligence strategy, Kim has extensive experience in developing and enhancing analytics functions that deliver strategic solutions. She has successfully established practices from the ground up and led impactful integrations post-mergers. Prior to her role at FleishmanHillard, Kim was a senior executive at Weber Shandwick, directing their global analytics and innovation center. Her unique entrepreneurial spirit led her to co-found NNABI, a brand focused on wellness and perimenopause care, showcasing her commitment to innovation that serves a purpose.
Strategic Leadership Developments
Kim’s appointment is part of a larger trend within FleishmanHillard, which has recently made a series of strategic leadership announcements across its global network. These changes underscore the agency's dedication to delivering data-driven insights and innovations that result in measurable impacts for clients.
Recent Leadership Changes
The agency has also welcomed other talented leaders to its ranks, including Mei Lee in Singapore, Madhulika Ojha in India, Adrienne Connell in Canada, and Kristin Hollins in California, among others. This commitment to cultivating a new global corporate affairs leadership team highlights FleishmanHillard's investments in trusted counsel and impactful results on a worldwide scale.
About FleishmanHillard
FleishmanHillard is a leader in public relations, reputation management, public affairs, brand marketing, digital strategy, and content strategy. The agency has achieved numerous accolades, including being named Campaign Global PR Agency of the Year multiple times and recognized by PRWeek for outstanding performance. FleishmanHillard operates nearly 80 offices in over 30 countries globally, emphasizing its position within Omnicom PR Group, which is the world’s largest network of communication agencies.
Frequently Asked Questions
Who is EJ Kim?
EJ Kim is the newly appointed global managing director of TRUE Global Intelligence at FleishmanHillard.
What is TRUE Global Intelligence?
TRUE Global Intelligence is FleishmanHillard's research and analytics consultancy, focused on delivering data-driven insights and strategic guidance.
What are FleishmanHillard’s recent awards?
The agency has received several accolades, including Campaign Global PR Agency of the Year and PRWeek U.S. Outstanding Extra-Large Agency of the Year.
What innovative strategies does FleishmanHillard use?
They combine advanced analytics, AI-driven tools, and creative methodologies to provide actionable insights for their clients.
How does Kim’s background contribute to her role?
Kim has extensive experience in building analytics functions and focusing on transformative, insight-driven solutions.
