Eduardo Maytorena Joins Entravision as Senior Vice President
Entravision is thrilled to announce the recent appointment of Eduardo Maytorena as the Senior Vice President and General Sales Manager for Los Angeles. With a wealth of experience in media and advertising, Eduardo is set to make a significant impact in driving sales and enhancing community engagement.
Eduardo's Impressive Background and Achievements
Eduardo brings an impressive resume to his new position, having worked at notable organizations such as Spanish Broadcasting System, Radio Centro, and HOY Newspaper. His role as General Sales Manager at Spanish Broadcasting System positioned him as a key player in revenue growth and market strategy.
During his time at Radio Centro, he was instrumental in optimizing programming and sales, achieving top revenue performance. At HOY Newspaper, Eduardo showcased his capability by collaborating with major clients to develop comprehensive marketing strategies that resonate with diverse audiences.
Driving Entravision's Sales Strategy
As SVP of Sales for Los Angeles, Eduardo intends to leverage his deep understanding of multicultural marketing to enhance Entravision's market presence. His commitment to the Latino community will be pivotal in enhancing client relationships and achieving sales growth across Entravision’s media properties.
Vision for Community Engagement
Eduardo expressed his admiration for Entravision's dedication to connecting with the diverse communities in Los Angeles. He emphasizes the importance of amplifying local voices and ensuring brands authentically connect with audiences through innovative advertising strategies.
About Entravision Communications Corporation
Entravision Communications Corporation (NYSE: EVC) is a prominent media and advertising technology firm. The company boasts a diverse portfolio encompassing television and radio stations alongside digital advertising services aimed primarily at Latino audiences.
Entravision operates Smadex, a programmatic ad purchasing platform, and Adwake, which focuses on mobile growth solutions. Furthermore, it stands as the largest affiliate group of the Univision and UniMás television networks, showcasing its commitment to serving the Latino community effectively.
Entravision’s Class A Common Stock is traded on the NYSE under the ticker symbol EVC. The company is dedicated to providing tailored advertising solutions that engage their target audience meaningfully across all channels.
Frequently Asked Questions
Who is Eduardo Maytorena?
Eduardo Maytorena is the newly appointed Senior Vice President and General Sales Manager at Entravision, bringing extensive media industry experience.
What is Eduardo's role at Entravision?
As SVP for Los Angeles, Eduardo will enhance sales strategies and deepen engagement with the Latino community.
What companies has Eduardo worked for before Entravision?
Eduardo has held significant roles at Spanish Broadcasting System, Radio Centro, and HOY Newspaper, focusing on revenue growth and advertising.
What does Entravision Communications Corporation do?
Entravision is a media and advertising technology company targeting Latino audiences through various platforms, including television and radio.
What is the stock ticker for Entravision?
Entravision trades on the NYSE under the ticker symbol EVC.