DOUGLAS Leases New Warehouse Space in Poland
In an exciting development for the logistics sector, DOUGLAS has secured a substantial 46,200 sqm of warehouse and office space through a long-term lease at CTPark Warsaw South. This strategic move marks a significant step for DOUGLAS, recognized as a leading name in the omnichannel premium beauty segment across Europe.
Enhanced Distribution Center
The company will transform the newly leased space into its primary distribution center for Poland, which also serves as their third global location. This facility will not only streamline DOUGLAS' operations but also enhance its omnichannel sales capabilities. The WARS 01 building will house an expansive 44,940 sqm dedicated to warehouse operations along with a 1,317 sqm office space.
Capacity and Efficiency
With this vast space, DOUGLAS aims to store up to 8 million products simultaneously. Such capacity allows the company to fully stock approximately 350 physical stores, ensuring that their vast product range is readily available. The distribution center's efficient layout will facilitate delivery across Poland, central Europe, and the Baltic states including Lithuania, Latvia, and Estonia.
Commitment to E-commerce and Customer Satisfaction
Since its entry into the Polish market over two decades ago, DOUGLAS has continuously evolved, focusing on both physical retail expansion and e-commerce advancements. This new center reflects their commitment to investing in modern warehousing that adheres to the highest environmental, social, and governance (ESG) standards, ultimately aiming to enhance customer experience.
ESG Credentials of the Facility
The decision to establish a distribution center at CTPark Warsaw South was influenced not only by its operational capabilities but also by its excellent ESG performance. The facility stands out as one of only ten BREEAM-certified warehouses in Poland, attaining the highest ‘Outstanding’ level. Such certifications underscore DOUGLAS’ commitment to sustainability and responsible business practices.
Customized Solutions for Operational Excellence
CTP has made significant adaptations to the new space to meet DOUGLAS’ operational needs. Enhancements include improved natural light ingress, advanced DALI lighting systems, and upgraded fire safety measures. Furthermore, the facility will incorporate robotic technologies and a Smart Metering System for monitoring utility consumption, driving efficiency in warehouse operations.
Energy Efficiency Initiatives
To support sustainable operations, the warehouse will utilize heat pumps for both heating and cooling. Additionally, a rooftop photovoltaic system will be installed, generating up to 0.5 MWp of solar energy. These initiatives reflect a broader trend toward integrating renewable energy solutions within logistics operations, significantly reducing environmental impact.
Comments from Key Executives
Piotr Flugel, Managing Director for Poland at CTP, expressed enthusiasm about DOUGLAS joining the CTPark Warsaw South community. He emphasized the park’s capability to provide an exceptional environment for DOUGLAS to operate effectively and efficiently. With a decade-long lease signed, both CTP and DOUGLAS look forward to fostering a robust partnership.
According to Michal Niechaj, Supply Chain Director for Corporate Brands & CEE Region at DOUGLAS, this new facility marks a pivotal moment in accomplishing the company’s strategic supply chain objectives. Serving as the central warehouse for the Central and Eastern European region, it will play a crucial role in fulfilling the distribution needs of exclusive brands while addressing the demands of multiple CEE nations.
Conclusion
DOUGLAS' expansion through its new distribution center at CTPark Warsaw South highlights a significant advancement in their logistics framework. By leveraging modern facilities and innovative strategies, the company is well-positioned to meet the growing demands of their customer base across Europe and beyond.
Frequently Asked Questions
What is the size of the new distribution center leased by DOUGLAS?
The new distribution center covers more than 46,200 sqm, comprising both warehouse and office space.
Where is the distribution center located?
It is situated at CTPark Warsaw South, Poland, strategically positioned for optimal supply chain management.
How many products can the warehouse store?
The warehouse has the capacity to store up to 8 million products simultaneously.
What sustainability standards does the new facility meet?
The facility is BREEAM certified at the highest Outstanding level, showcasing its adherence to exceptional ESG standards.
Who provided consultancy support for this lease transaction?
DOUGLAS was advised by the consultancy firm Colliers during the transaction.
