Domo Achieves Leadership Status in Embedded Analytics Recognition

Domo Achieves Leadership Status in Embedded Analytics Recognition

SILICON SLOPES, Utah--Today Domo (Nasdaq: DOMO) announced its recognition as a leader in Nucleus Research’s 2024 Embedded Analytics Technology Value Matrix for the fourth consecutive year. This prestigious designation showcases Domo's commitment to enhancing the usability and functionality of its analytics solutions, which ultimately delivers significant value to its customers.

Understanding the Value Matrix

The Nucleus Research Value Matrix evaluates a range of embedded analytics vendors by examining two core aspects: the usability and functionality of their respective offerings, and the value that customers derive from utilizing these capabilities. Domo's placement as a leader demonstrates its innovative approach and effectiveness in this dynamic field.

Domo Everywhere: A Key Component

A central aspect of this evaluation centered around Domo Everywhere. This powerful service allows businesses to integrate Domo's analytics capabilities seamlessly into their own applications, websites, and other products. By utilizing Domo Everywhere, organizations can:

• Boost internal analytics adoption by embedding tailored analytics directly into users’ routines and core operational tools.
• Create and launch highly customizable data products, which can reduce both initial investment and ongoing maintenance costs compared to manual options.
• Provide insights and analytics to partners and customers by leveraging existing data and infrastructure, potentially opening new revenue streams and enhancing product offerings.
• Manage white-labeled instances and address unique reporting needs, significantly lowering ongoing administrative expenses.

Daren Thayne's Insight on Domo's Success

According to Daren Thayne, CTO and EVP of Product at Domo, “Organizations today should focus on empowering all stakeholders—both internal and external—with AI-driven insights seamlessly integrated into current product lines. Domo Everywhere achieves this, simplifying user experience and enhancing data insights across ecosystems.” Thayne emphasized that being recognized as a leader in this space underscores Domo’s commitment to empowering businesses through self-service analytics.

Real-World Impact from Domo's Solutions

Nucleus Research's evaluation involved interviews with various organizations utilizing both the Domo platform and Domo Everywhere. Their findings were primarily documented in the report titled *Unified Embedded and Product Analytics with Domo*. Results revealed impressive outcomes, including a time savings of 10 to 35 percent for analytics teams, a 55 to 70 percent increase in the speed of data request fulfillment cycles, and a remarkable 300 percent rise in upsell adoption rates. This success is attributed to an integrated embedded and product analytics approach that simplifies the delivery of analytic content and enhances user engagement.

Industry Recognition and Advancements

As stated by Alexander Wurm, a senior analyst at Nucleus Research, Inc., “Domo is recognized as a pioneer in embedded analytics due to its capacity to enrich user experiences, promote engagement, and unlock additional revenue channels.” He further applauded Domo Everywhere for its ability to facilitate the creation of customer-specific analytics using existing datasets and visualizations while maintaining brand consistency through its customizable interfaces. Moreover, Domo's advances in generative AI bolster their analytics capabilities with features like machine learning, natural language processing, and predictive analytics.

Availability of Key Reports

For those interested in exploring the full details of the 2024 Nucleus Research Value Matrix for Embedded Analytics Technology, a complimentary copy can be obtained directly through Domo. Likewise, the report titled *Unified Embedded and Product Analytics with Domo* offers deeper insights into the effectiveness of Domo's innovative solutions.

About Domo

Domo is dedicated to transforming the way businesses leverage data, enabling everyone to maximize their influence on organizational success. Their cloud-native data experience platform transcends conventional business intelligence, making analytics actionable with intuitive dashboards and applications. Built on a secure data foundation that integrates easily with both cloud and legacy systems, Domo empowers organizations to refine crucial business processes efficiently and stimulate bold ingenuity for outstanding results.

Frequently Asked Questions

What is the significance of Domo being named a leader?

Domo's recognition as a leader indicates that it provides excellent usability and valuable analytics solutions that benefit its users significantly.

How does Domo Everywhere enhance analytics capabilities?

Domo Everywhere allows businesses to embed analytics within their applications, improving access to insights and fostering data-driven decision-making.

What were the results of Nucleus Research's finding on Domo's impact?

Nucleus Research reported substantial time savings and increased efficiency for companies using Domo's solutions, underlining their effectiveness in analytics.

What is the importance of customizable data products?

Customizable data products enable organizations to tailor analytics to specific needs and reduce costs compared to traditional development methods.

What advanced features does Domo's AI capabilities include?

Domo enhances its analytics through machine learning, natural language processing, and predictive analytics, catering to modern analytics demands.

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