Dolph Lundgren Launches Bold Hard Cut Vodka
Action star Dolph Lundgren, known for his roles in films like Rocky IV and Masters of the Universe, has entered the premium spirits market with his new venture, Hard Cut Vodka. This adventurous 90 Proof vodka sets itself apart from the competition by providing a high-proof, smooth finish that is perfect for any vodka lover seeking something bold.
The Unique Crafting Process of Hard Cut Vodka
Hard Cut Vodka is not just an ordinary spirit; it's meticulously crafted from high-quality potatoes sourced in the United States. The karma of its production begins with Idaho potatoes and combines crisp water from the Rocky Mountains, ensuring that every bottle of Hard Cut offers an all-American taste and experience. This careful selection of ingredients results in a unique flavor profile that vodka aficionados will thoroughly enjoy.
A Name With a Purpose
The name Hard Cut is inspired by a filmmaking term that represents a decisive shift in a storyline. This concept resonates well with the spirit's bold character. Hard Cut Vodka aims to carve out its own space in a market that has become saturated with softer flavors and offerings. Whether you prefer your vodka neat, over ice, or mixed in a favorite cocktail, Hard Cut Vodka is positioned to be a new favorite among enthusiasts.
Dolph Lundgren's Vision Behind the Brand
Dolph Lundgren, serving as the Founder and Chairman, expresses that his vision is deeply personal. With a background in Chemical Engineering, he is no stranger to pursuing excellence in various fields—be it film, fitness, or now, spirits. Lundgren and his wife Emma discovered a gap in the vodka market and decided to create a product that aligns with their own preferences while catering to the broader consumer base.
Working With Industry Experts
To realize his dream, Lundgren collaborated with Philip Duff, a globally recognized bartender who serves as the Director of Vodka. Duff guides Lundgren in crafting a product that embodies taste, quality, and superb storytelling. Together, they aim to redefine the vodka market by offering a remarkable spirit that doesn't take itself too seriously yet delivers on all fronts.
A Vodka that Charms the Senses
Hard Cut Vodka isn’t just about high-proof alcohol; it offers rich flavors that make it enjoyable for sipping alone or as part of a classic cocktail. Expect notes of crisp green apple along with subtle hints of roasted potato, fennel bulb, and butterscotch to create a creamy, rich palate that transitions into a long-lasting finish that vodka drinkers crave.
Availability and Future Plans
Retailing at an SRP of $25.99 for a sleek 700ml bottle, Hard Cut Vodka will be accessible nationally, beginning its journey in select markets such as California with more strategic rollouts planned throughout the year. The vodka will be available directly to consumers through various platforms, promising quality and convenience for fans.
The Team Behind Hard Cut Vodka
The brand's commercial efforts are being led by BAR Brands, while distribution is handled by Southern Glazers Wine & Spirits, ensuring that Hard Cut Vodka reaches vodka aficionados across the United States. The partnerships align with Lundgren's ambition of rolling out Hard Cut Vodka to key markets strategically throughout 2025.
Frequently Asked Questions
What is Hard Cut Vodka made from?
Hard Cut Vodka is crafted from premium Idaho potatoes and distilled with Rocky Mountain water, providing a bold flavor and smooth finish.
Who is behind the creation of Hard Cut Vodka?
The vodka is founded by Dolph Lundgren, alongside his wife Emma and industry experts like Philip Duff and Steve Luttmann.
What makes Hard Cut Vodka stand out?
Hard Cut Vodka stands out due to its 90 Proof strength and its carefully chosen flavor profile, intended for those who appreciate bold spirits.
When and where will Hard Cut Vodka be available?
Hard Cut Vodka will launch in key markets throughout the U.S. in 2025, starting in California with plans for national distribution.
How much does Hard Cut Vodka cost?
Hard Cut Vodka is priced at an SRP of $25.99 for a 700ml bottle, making it accessible for vodka consumers.
