Dierks Bentley Launches ROW 94 Whiskey
Country music icon Dierks Bentley is thrilled to introduce his very first whiskey, ROW 94. This distinctive bourbon is crafted at the historic Green River Distilling Co. and is made using just Three Ingredients and The Truth. Bentley aimed to create a whiskey that resonates with his own experiences and those of his fans, making it ideal for both celebrations and everyday moments.
The Craft Behind ROW 94
ROW 94 whiskey is the culmination of years of learning, research, and personal exploration in the spirits industry. Dierks reflects, "A lot of years of thinking, researching, and trying different whiskeys went into creating ROW 94. From my college days experimenting with various whiskeys at parties to now, I wanted to craft something truly special." With a robust strength of 94 proof, this whiskey is aged for four years, catering to those who appreciate a bold flavor profile.
The Distilling Process
Established in 1885, the Green River Distilling Co. proudly holds the title of Kentucky's 10th oldest licensed distillery. The creation of ROW 94 involves a meticulously curated process that includes premium grains, purified Kentucky limestone water, and specially cultivated yeast. Dierks shares his excitement, stating, "It’s been so much fun to be part of the 'backstage crew' and learn what it takes from start to finish." This collaboration highlights the rich heritage of American distilling.
Flavor Profile
This Kentucky Straight Bourbon Whiskey features a grain composition of 70% corn, 21% rye, and 9% malted barley. The aging process in new White Oak barrels adds depth and character to the whiskey. Expect to discover delightful notes of vanilla and toffee, complemented by a subtle hint of green apple, leading to a finish that evokes flavors of honey and tobacco.
Partnerships and the Future of ROW 94
Mark Erwin, CEO of Bardstown Bourbon Company and Green River, remarked, "Dierks' passion for whiskey and commitment to quality was clear from our very first meeting. We are excited to partner with him on this brand and look forward to seeing how it develops." With ROW 94, Bentley continues to blend his music and lifestyle, offering something truly exceptional for whiskey enthusiasts.
Symbolism and Heritage
ROW 94 pays homage to the year Bentley relocated to Nashville, marking the start of his remarkable music career. The branding of the whiskey features a thunderbird, a potent symbol of strength and creativity, reflecting Bentley's dedication to authenticity in both his music and brand. It serves as a reminder for everyone to appreciate hard work, truth, and the joy of celebration.
About ROW 94 Whiskey
ROW 94 is produced in Owensboro at the Green River Distilling Co. and symbolizes both evolution and passion in its creation. This bourbon will initially be available in select states, promising a delightful experience for both enthusiasts and casual drinkers alike.
About Dierks Bentley
Dierks Bentley has established himself as a prominent figure in country music, achieving chart success for over 20 years. By blending mainstream country with roots influences, he has built a reputation for creative authenticity. Bentley is celebrated for his chart-topping singles and albums, has received numerous awards, and enjoys a devoted fan base. Following the release of his 10th studio album, he is currently on tour, performing his most beloved hits.
Frequently Asked Questions
What is ROW 94 Whiskey?
ROW 94 is a Kentucky Straight Bourbon Whiskey launched by country music star Dierks Bentley.
Where is ROW 94 produced?
It is produced at the historic Green River Distilling Co., one of Kentucky's oldest licensed distilleries.
What ingredients are used in ROW 94?
ROW 94 is made with premium grains, purified Kentucky limestone water, and cultivated yeast, reflecting the motto "Three Ingredients and The Truth".
What makes the flavor profile of ROW 94 unique?
It features a blend of flavors including vanilla, toffee, green apple, honey, and tobacco, with a distinctive strength of 94 proof.
When will ROW 94 be available to the public?
ROW 94 is expected to launch in select states, with plans for broader availability in 2025.