Denny’s Unites with Cookies for Kids’ Cancer to Fight Childhood Disease
Denny’s, a well-known family dining brand, is stepping up its commitment to combat pediatric cancer by expanding its partnership with Cookies for Kids’ Cancer, a nonprofit focused on funding critical research aimed at improving treatment options for affected children. For over 16 years, Denny’s has supported this vital cause, generating nearly $1.5 million for cancer research. This year, their expanded partnership takes a significant nationwide approach to ensure kids have access to necessary treatments.
Innovative Initiatives and Fundraising Strategies
In a bold effort to engage customers, Denny’s has introduced a limited-edition T-shirt called “Let’s Strikeout Kids’ Cancer,” which patrons can purchase at dinerdrip.com. Every dollar earned from these shirt sales goes directly to Cookies for Kids’ Cancer. Furthering their initiative, Denny’s has committed that for every kids’ menu item sold from now through the spring of 2026, part of the sale proceeds will also be donated to the mission of fighting pediatric cancer.
Moreover, customers can easily participate in this cause by opting to round up their bills during their visits up until a designated cutoff date, allowing every meal to contribute to the fight against cancer.
A Personal Commitment from Leadership
Chris Bode, president and chief operating officer of Denny’s, shared a heartfelt connection to this cause, revealing the personal loss he experienced at a young age due to cancer in his family. He emphasized that every family could be impacted by a cancer diagnosis, which fuels Denny’s mission to provide support and bring renewed hope through their partnership with Cookies for Kids’ Cancer. His sentiment resonates with the importance of collaborative efforts to yield breakthroughs in pediatric cancer treatments.
A Shared Vision for Change
Gretchen Witt, the co-founder and executive director of Cookies for Kids’ Cancer expressed optimism about the partnership's potential impact. With Denny’s vast presence across the country, they anticipate raising both awareness and funds that are crucial in the fight against pediatric cancer—an issue affecting families nationwide. The collaborations are expected to result in more research grants that could lead to new treatment options, providing real hope for families grappling with this devastating illness.
How Customers Can Help
All guests visiting their local Denny’s contribute simply by dining there, as each visit aids in this fundraising initiative. Additionally, the ‘Let’s Strikeout Kids’ Cancer’ T-shirt is available for purchase at dinerdrip.com, with proceeds supporting the ongoing research and support efforts dedicated to children battling cancer.
About Denny’s Corp
Denny’s has a rich history as a family dining establishment, welcoming guests for more than seven decades. Their mission is grounded in a simple yet powerful principle: to nourish and serve families in their communities. By providing delicious meals at a great value, Denny’s caters to various dining occasions—breakfast, lunch, dinner, and late-night cravings.
Beyond the walls of their restaurants, Denny’s has embraced innovative methods to engage with customers. They offer Denny’s on Demand for convenient delivery and have launched virtual restaurant concepts to cater to diverse tastes. Their community support efforts, including the Mobile Relief Diner and partnerships with organizations like Cookies for Kids’ Cancer, demonstrate their commitment to making a positive impact beyond just serving meals.
About Cookies for Kids’ Cancer
Founded on the belief that everyone can make a difference, Cookies for Kids’ Cancer is a nonprofit organization dedicated to funding lifesaving research for pediatric cancer treatments. Their grassroots initiatives empower communities through events like bake sales and corporate campaigns, collectively raising over $23 million since inception. This funding has been instrumental in supporting independent research projects that lead to the development of new treatment options, aiming to offer hope to countless children and families affected by cancer.
Frequently Asked Questions
What is the goal of Denny’s partnership with Cookies for Kids’ Cancer?
The primary goal is to raise funds and awareness for pediatric cancer research, enabling the development of improved treatment options for affected children.
How can customers participate in the fundraising efforts?
Customers can support the cause by dining at Denny’s, purchasing the dedicated T-shirt, or rounding up their check totals to contribute to the fundraising efforts.
What has been the impact of Cookies for Kids’ Cancer?
Since its inception, Cookies for Kids’ Cancer has granted over $23 million, aiding the launch of more than 140 research projects and facilitating the development of 60 new treatment options.
Where can I purchase the ‘Let’s Strikeout Kids’ Cancer’ T-shirt?
The limited-edition T-shirt can be purchased at dinerdrip.com while supplies last.
What are Denny’s future plans regarding community support?
Denny’s aims to continue expanding its community support initiatives, focusing on partnerships that drive positive change and deliver critical resources to those in need.
