Delaware LIVE News Group has undergone significant changes designed to bolster its position as a premier regional news provider. The organization is expanding its operations to cover more local news effectively in various areas, including the local markets around Delaware. A key part of this initiative is the formation of an Advisory Board alongside a revamped leadership team.
New Advisory Board to Guide Growth
The newly established Advisory Board aims to provide expert guidance and support to Delaware LIVE News’s editorial staff and marketing teams. As highlighted by the founder, Chris Kenny, this board is set to begin its functions in the near future, aiming to enhance the overall quality and reach of the news service.
Experienced Professionals Join Forces
The Advisory Board is composed of seasoned professionals with extensive experience in journalism, marketing, and public service. John Sweeney, a veteran editor with over three decades of experience, will lend his expertise. Peggy Mika, with her robust background in healthcare marketing combined with journalism, and Mike Mika, a digital marketing consultant with a history at Gannett Corp, will also play pivotal roles. Additionally, Vernon Proctor, a former corporate lawyer and town council president, brings a wealth of insight into local governance and community issues.
Leadership Changes at Delaware LIVE
As a crucial part of its restructuring, Chris Kenny will take on multiple leadership roles. He will serve as President, CEO, and Editor-in-Chief where he will utilize the Advisory Board's resources to enhance content production significantly. This includes a focused effort on expanding the journalistic workforce and improving overall editorial coverage.
Focus on Client Communications
George D. Rotsch has been promoted to Vice President of Client Communications and will take on the role of Interim Publisher for various related news outlets including Milford LIVE and Chadds Ford LIVE. His experience in digital marketing will be instrumental as he leads the charge in promoting businesses and events through Delaware LIVE's extensive news networks.
A Commitment to Local Journalism
The changes at Delaware LIVE News come after years of investment in building a robust news platform. Kenny emphasizes the organization’s dedication to local journalism and the importance of serving the community's needs. This new direction aims not only to continue delivering balanced reporting but also accelerate outreach efforts highlighting critical local issues.
Delaware LIVE News currently boasts a network approaching 100,000 regular readers ensuring a wide platform for delivering news across various communication channels including daily news websites and growing presence on social media.
Future Aspirations and Community Impact
The organization is committed to celebrating local achievements spotlighting communal challenges uplifting small businesses and non-profits. Kenny envisions this growth as an opportunity to chronicle regional strengths shared values affirming importance of local journalism in fostering community connection understanding.