Cobblestone Hotels and Stayntouch Revolutionize Property Management
Cobblestone Hotels has taken a significant leap forward by partnering with Stayntouch, a prominent player in cloud hotel property management systems (PMS). This collaboration has led to an exceptional deployment that has effectively revamped the management of over 140 properties within just 90 days. This deployment signifies not just an enhancement in management but also a new benchmark for the industry as a whole.
In a landscape where efficiency and cost-effectiveness are paramount for hotels, this partnership has introduced a sophisticated level of property management. The rapid deployment allows Cobblestone Hotels to centralize control, enabling smoother operations and substantial cost reductions across its portfolio, which collectively manages around 7,000 rooms.
Setting New Standards with Cloud Technology
As the hospitality industry continuously evolves, Cobblestone Hotels, founded in 2008, has become one of the fastest-growing franchises in the United States. Their business model is rooted in catering to smaller communities by providing upper-midscale hotel accommodations. The mantra of offering "Big City Quality with Small Town Values" resonates strongly with guests, making this partnership with Stayntouch a strategic move to enhance that service philosophy.
The cloud PMS from Stayntouch comes with a plethora of advantages, including:
Seamless Multi-Property Management
This modern PMS guarantees 100% uptime, which is critical in the hospitality sector. It boasts a comprehensive range of features that streamline operations across multiple locations. With efficiency improvements reaching up to 70%, the system also simplifies new property setups with easily configurable templates.
Operational Efficiency and Centralized Control
Another benefit of this advanced PMS is its design for managing large portfolios effectively. This centralized approach not only saves valuable time but also enhances standardization across all of Cobblestone's properties. This means guests can expect the same great experience, no matter which location they choose.
Innovative Revenue Management
One of the standout features of this partnership is the integrated Rate Strategy module within the Stayntouch PMS. This tool assists in optimizing revenue and occupancy levels efficiently, eliminating the necessity for a separate revenue management system. Such innovations can significantly boost profitability, ensuring Cobblestone Hotels remains competitive in a demanding market.
A Commitment to Guest Experience
Josie Kilgore, the Brand President of Cobblestone Hotels, expressed enthusiasm about the partnership, highlighting the outstanding customer support and flexibility that Stayntouch provides. The intuitive nature of their cloud PMS has reassured Cobblestone Hotels of a successful tech strategy going forward. Furthermore, the customized features such as the Rate Strategy module are a testament to Stayntouch's dedication to meeting Cobblestone's operational needs.
Jacob Messina, CEO of Stayntouch, also shared his excitement about the project. He emphasized the importance of understanding the unique challenges faced by hotel chains like Cobblestone, tailoring their solutions to address these specific demands. The mutually beneficial arrangement showcases how innovative technology can create harmony between operational efficiency and enhanced guest satisfaction.
The Future of Cobblestone Hotels
As of now, Cobblestone Hotels operates multiple brands, including Cobblestone Hotels & Suites and Boarders Inn & Suites, steadily increasing its footprint across the country. They have over 165 hotels that are either operational, under construction, or in the planning phases throughout 28 states. This growth underscores their commitment to providing quality accommodations in underserved markets.
The company prides itself on a range of services, including high-speed internet, complimentary breakfast, and fitness centers, ensuring all guests have access to essential amenities. The Cobblestone Rewards program further enhances the guest experience, rewarding loyalty through points that can be redeemed for free nights, encouraging return visits.
Both Cobblestone Hotels and Stayntouch have positioned themselves favorably in the hospitality landscape by focusing on technological advancements that enhance operational efficiency while prioritizing guest satisfaction. As they continue to grow and innovate, the hospitality industry watches closely, setting the stage for a brighter future ahead.
Frequently Asked Questions
What is the partnership between Cobblestone Hotels and Stayntouch about?
The partnership is focused on the rapid deployment of Stayntouch's cloud property management system across Cobblestone Hotels' properties, aiming to enhance efficiency and guest experience.
How many properties did Cobblestone Hotels activate using Stayntouch’s PMS?
Over 140 properties were activated in just 90 days through this partnership.
What are some benefits of the Stayntouch PMS for Cobblestone Hotels?
The PMS offers operational efficiency, centralized control, a comprehensive feature set, and an integrated Rate Strategy module for optimizing revenue.
Why is this deployment considered unprecedented?
It is notable for its speed and efficiency, setting a new benchmark in the hospitality industry for property management system implementations.
How does Cobblestone Hotels ensure guest satisfaction?
They provide quality amenities such as high-speed internet and complimentary breakfast, alongside their Cobblestone Rewards program to enhance guest loyalty and experience.
