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Coastal Enhances AI Strategies to Maximize Business Effectiveness

Coastal Enhances AI Strategies to Maximize Business Effectiveness

Coastal Expands AI Services for Greater Business Impact

Coastal, a well-known Salesforce consulting firm, has just announced a substantial expansion of its Data and AI Services, with a remarkable 300% increase in resources dedicated to its Snowflake practice. This strategic move reinforces Coastal's dedication to providing solutions that are innovative and tailored to meet the changing needs of businesses across different sectors.

Driving Business Success with AI

By leveraging expert knowledge in Data and AI along with the True North business impact methodology, Coastal offers clients comprehensive solutions designed to enhance the effectiveness of their technology investments. This method focuses on high-impact initiatives that lead to significant business outcomes.

Getting to Know the True North Methodology

Central to Coastal's strategy is the C.A.R.E. Business Impact Model, which pinpoints critical areas where clients can realize notable benefits, including cost savings, customer acquisition, retention, and revenue growth. By effectively harnessing generative AI, Coastal helps organizations unlock these practical advantages.

Emphasizing ROAI in AI Implementation

With the buzz surrounding AI technologies, Coastal guides organizations in maximizing their ROAI (Return on AI). This coaching approach helps clients prioritize use cases based on cost considerations and potential impact, laying the groundwork for the strategic use of generative AI through platforms like Salesforce’s Data Cloud and Snowflake AI Data Cloud.

Insights from Leadership on Coastal’s Focus

Eric Berridge, CEO of Coastal, shares his enthusiasm about the company's dedication to impactful work. He states, “Coastal has always existed to do work that matters, innovating and building solutions to real challenges for real people across every industry. Our partnership with data leader Snowflake enhances that commitment by enabling scalable solutions.”

Building an Ecosystem for Success

Amy Kodl, Head of GSI & Americas Alliances at Snowflake, underscores the importance of Coastal as a partner in achieving their shared vision. She mentions, “Coastal’s industry expertise and commitment to driving digital transformation through data enable Snowflake customers to experience tangible benefits from AI.” This reflects a strong partnership focused on creating an environment where businesses can flourish.

Upcoming Engagements: Dreamforce 2024

Coastal will be showcasing its offerings at Dreamforce 2024, taking place from September 17 to 19. Attendees can visit their booth at the campground and relax in their signature INSPIRE lounge, conveniently located just a short walk from the main Dreamforce campus. The event is set to feature interactive sessions and panel discussions led by experts in Data and AI from Coastal.

About Coastal

Based in North America, Coastal's team specializes in meaningful work, having successfully completed over 7,000 projects for more than 1,500 clients. With a strong focus on customer success, Coastal is recognized as an award-winning Salesforce consulting partner. The firm offers the advantages of global consultancy paired with a personalized approach, providing multi-cloud solutions across a variety of sectors, including healthcare, manufacturing, public services, and financial services.

Frequently Asked Questions

What services has Coastal expanded?

Coastal has expanded its Data and AI Services, notably enhancing its Snowflake practice by 300%.

How does Coastal's True North methodology benefit clients?

The True North methodology enables clients to pinpoint opportunities for improvement in areas such as cost savings, customer acquisition, and revenue growth.

What is ROAI, and why is it important?

ROAI stands for Return on AI, and it’s vital for prioritizing AI use cases that deliver the most cost-effective benefits for businesses.

When and where can I find Coastal at Dreamforce?

Coastal will be at Dreamforce 2024 from September 17 to 19, located at the campground and in their INSPIRE lounge, just a short two-minute walk from the main venue.

What industries does Coastal serve?

Coastal offers multi-cloud solutions to a range of industries, including healthcare, manufacturing, financial services, and more.

About The Author

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