CITGO Unveils Premier Status Loyalty Program
CITGO Petroleum Corporation is taking its Club CITGO loyalty program to new heights with the launch of Premier Status, a tier dedicated to rewarding loyal fuel customers even further. This new offering allows these valued members to enjoy significant benefits, including a heightened reward of an additional 3¢ per gallon, which can be stacked with existing offers.
Enhanced Rewards for Loyal Customers
When customers join Club CITGO, they reap rewards at the pump, benefitting from a 3¢ per gallon discount on their fuel purchases. In contrast, Premier Status members boost their savings with a total of 6¢ off per gallon. This enhanced savings structure underlines CITGO's commitment to rewarding its most dedicated patrons while simultaneously benefiting the business as increased loyalty leads to higher fuel sales.
Benefits of Premier Status
Each member of Club CITGO qualifies for base rewards automatically. However, the Premier Status program offers the chance to increase those earnings with two special monthly promotions: Triple Tuesdays, allowing members to triple their discounts on one Tuesday each month, and Friday Savings, providing extra rewards on Fridays. Under these offers, Premier Status members enjoy even greater savings per gallon.
Achieving Premier Status
To attain Premier Status, existing Club CITGO members must make 12 qualifying fuel purchases, each of eight gallons or more, at participating locations within a calendar quarter. Tracking progress is straightforward through the Club CITGO app, allowing customers to monitor their savings journey seamlessly. Once they achieve Premier Status, the benefits remain valid throughout the current and subsequent quarter.
Innovation in Customer Experience
CITGO is focused on creating a smooth user experience that enhances reward redemption. The recently updated app includes features such as mobile payment options, comprehensive tier benefit summaries, and curated local offers. Customers can also enter contests for a chance to win free gas for a year, all while having access to a streamlined savings tracking system.
Commitment to Customer Loyalty
Joey Low, Manager of Loyalty and Marketing Programs, emphasized the importance of encouraging customer loyalty through rewards. "We want to show our appreciation to customers by ensuring that their savings reflect their continued support for CITGO. Premier Status is just one way to highlight our commitment to this relationship," he said.
Greg Caponegro, General Manager of Light Oil Sales, echoed these sentiments, stating the company's ongoing investments in this loyalty program are meant to create a richer customer experience. With personalized rewards and accessible savings, CITGO aims to ensure its brand is primed for growth in partnership with its dedicated retailers.
The journey doesn’t end here; CITGO has more innovations planned for later this year. Customers are encouraged to stay informed about the latest updates by visiting their website.
About CITGO Petroleum Corporation
CITGO is a proudly recognized leader in the refining space, operating under its established brand with a comprehensive structure. The company possesses three major refineries and maintains a vast network that includes numerous terminals and pipelines. Boasting nearly 3,300 dedicated employees and a significant crude capacity, CITGO stands as the fifth largest and one of the most complex independent refiners in the region. CITGO's portfolio encompasses not only fuel but also lubricants and petrochemical products delivered through approximately 4,000 independently operated retail outlets.
Frequently Asked Questions
What is the Premier Status program by CITGO?
The Premier Status program is a new loyalty tier in the Club CITGO loyalty program, offering enhanced savings and rewards for dedicated customers.
How can I achieve Premier Status?
To earn Premier Status, members must complete 12 qualifying fuel purchases of eight gallons or more at participating stations during a quarter.
What are the benefits of Premier Status?
Premier Status members enjoy double savings on fuel purchases, along with exclusive rewards during special promotional events.
How does the Club CITGO app support members?
The app offers tracking for fill-ups, easy access to membership benefits, local offers, and unique promotional opportunities.
What is CITGO's commitment to customer loyalty?
CITGO aims to reward customer loyalty with personalized savings and seamless experiences, enhancing the overall journey for consumers.
