Church’s Texas Chicken® Brings Back a Classic Flavor
Church’s Texas Chicken®, one of the leading quick-service chicken restaurant chains, has made an exciting announcement for its dedicated fans and new customers alike. The brand is reintroducing its iconic original recipe in all restaurants across the United States. This much-loved flavor, which has entertained taste buds for generations, is back and better than ever, inviting everyone to embark on a delectable journey celebrating this essential taste of the brand.
A Message from Church’s Texas Chicken Team
Joe Guith, CEO of Church’s Texas Chicken, expressed his enthusiasm about the reintroduction of this legendary recipe: "This is the recipe that started it all, crafted just for you. We are bringing back a piece of our heritage while paving the way for future growth. Our guests will appreciate the remarkable taste of our original recipe, which we believe will enhance our success and delight patrons for years to come."
More Than 70 Years of Flavorful Tradition
Church’s Texas Chicken has maintained a strong reputation for offering bold flavors and filling meals at affordable prices for over seven decades. The revival of the 1952 original recipe is a testament to the brand's commitment to quality and flavor. This rejuvenated recipe features richer, savory spices marinating the chicken deeply, enhancing not only taste but also experience, penetrating down to the bone.
The Insights from the Culinary Team
Kevin Houston, Head Chef at Church’s Texas Chicken, elaborated on what makes this original recipe extraordinary: "Our original recipe exemplifies the robust flavor that made us famous. Each piece is marinated deep and encased in a crispy, flaky breading. We're thrilled to reintroduce our OG recipe for our guests craving bold flavor, ensuring every bite showcases our beloved blend of spices. We warmly invite past patrons to rediscover our legendary chicken."
What Sets Church’s Original Recipe Apart?
The distinctive features of Church’s original recipe elevate it above competitors with its precise preparation and commitment to quality.
Key Highlights:
- Deeply Marinated and Juicy: Every piece is marinated to ensure a burst of flavor with each bite.
- Crispy and Crunchy: Hand-battered and double-breaded, the chicken delivers a flaky texture and satisfying crunch.
- Flavorful to the Bone: The original recipe embodies everything loved about Church’s flavor—juicy and crunchy until the very last bite.
- Simplified for Excellence: The streamlined recipe uses a single batter and breader for consistent quality in every serving.
- Budget-Friendly Indulgence: Offering various meal choices such as 2PC Legs & Thighs or 2PC Tenders & Sauce, starting at just $2.99, and family packs at $10.99 for 10PC Legs & Thighs or 10PC Tenders & Sauce.
Join Our New Loyalty Program
Customers seeking rewards are invited to enroll in the Church’s Real Rewards™ program. This loyalty initiative enables guests to earn points during their visits, redeemable for various menu items, including the chance to redeem points for up to 16 pieces of chicken in a single order. Each dollar spent earns 10 points, and new members receive a complimentary chicken reward with their first purchase as part of the program.
For further details about the loyalty program, visit Church’s official website.
About Church’s Texas Chicken®
Established in 1952 by George W. Church Sr. in San Antonio, Texas, Church’s Texas Chicken® has become one of the foremost quick-service chicken restaurant chains globally, alongside its sister brand Texas Chicken™. The establishment is renowned for its Original and Spicy Chicken, hand-battered and double-breaded, in addition to an array of freshly baked Honey-Butter Biscuits™ and classic sides, all offered at superior value.
With a thriving presence boasting over 1,500 locations in 23 countries contributing to system-wide sales exceeding $1.4 billion, Church’s has firmly established itself in the fast-food industry. Since its acquisition by High Bluff Capital Partners and FS Investments in 2021, Church’s has continued to innovate while celebrating a remarkable 70-year legacy.
Frequently Asked Questions
What is the original recipe of Church’s Texas Chicken®?
The original recipe features deeply marinated chicken with a signature blend of spices, emphasizing juiciness and flavor.
How can customers join the Church’s Real Rewards™ program?
Customers can sign up for the Church’s Real Rewards™ program through the official Church’s website, where they can earn points for every purchase.
What types of meals can customers expect with the original recipe?
Customers can enjoy various offerings, including individual pieces and family packs featuring legs, thighs, and tenders at competitive prices.
How long has Church’s Texas Chicken® been in operation?
Church’s Texas Chicken has been serving customers since 1952, celebrating over 70 years of delicious meals and community engagement.
Why is the return of the original recipe significant?
The reintroduction of the original recipe symbolizes a return to the brand's roots while accommodating guest cravings for the classic flavors that define Church's Texas Chicken.
