ChangAn Automobile Launches Brands in Europe
ChangAn Automobile, a leader in low-carbon mobility technology, is making significant strides in the European market by unveiling its major brands: CHANG-AN, DEEPAL, and AVATR. This launch took place at a grand event themed "Sharing the Future" in Germany.
A New Era of Intelligent Mobility
This launch signifies a pivotal moment for ChangAn, reflecting its commitment to innovative and sustainable mobility solutions. With a comprehensive ecosystem established in Europe—spanning research, production, supply chains, sales, and operations—the company is focused on reinforcing its connection with local consumers.
Strengthening Connections with Local Talents
By investing in local talent and partnering with regional stakeholders, ChangAn aims to significantly influence the intelligent mobility landscape within Europe. This commitment is particularly crucial as consumer preferences evolve towards sustainable transportation options.
Showcasing Innovative Electric Vehicles
At the launch, ChangAn displayed the DEEPAL S07, alongside the CHANG-AN E07 and DEEPAL S05, signaling their commitment to high-performance electric vehicles tailored for European consumers. The DEEPAL S07’s unveiling marks its entry into the European market, addressing the increasing demand for innovative electric mobility solutions.
Global Recognition in Technological Advances
With a globally recognized collaborative R&D system stretching across multiple countries, ChangAn boasts a formidable team of over 18,000 R&D experts. This extensive network consists of 16 centers focused on technology research and product development, 17 technology companies, and 180 laboratories, including national-level facilities. These resources position ChangAn as a formidable contender in the European electric vehicle (EV) sector.
Strategic Market Entry Across Europe
As part of its European strategy, ChangAn is targeting key EV markets, beginning with nations known for their progressive stance on electric mobility, including Norway, Denmark, Germany, the Netherlands, and the UK. The company’s aim is to establish a comprehensive footprint across Europe by 2028, with its European Headquarters set in the Netherlands and a Sales Headquarters established in Munich, Germany.
Commitment to Local Development
Currently, ChangAn employs around 500 professionals in Europe, comprising skilled designers and engineers from countries like Italy and the UK. This local talent strategy is vital to enhancing its market engagement and driving the next wave of innovation.
Vision for Sustainable Mobility
Zhu Huarong, Chairman of ChangAn Automobile, expressed enthusiasm about their European presence, emphasizing the company's mission to lead the charge in sustainable mobility that benefits humanity. He shared ambitious goals, indicating plans to achieve three million global sales, with one million electrified vehicles, by the end of the year. By 2030, his vision extends to five million annual vehicle deliveries, with three million of those being electric.
About ChangAn Automobile
ChangAn Automobile stands as a pioneer in intelligent low-carbon mobility technology. The company boasts an extensive design team, featuring over 915 experts from 31 nations. It offers a diverse range of products, including passenger vehicles, pick-ups, and commercial vehicles, further solidifying its position in the automotive industry. The company's focus on technological innovation facilitates its growth towards becoming a world-class automotive brand.
Frequently Asked Questions
What are the new brands launched by ChangAn in Europe?
ChangAn launched its major brands, CHANG-AN, DEEPAL, and AVATR, in Europe.
What is the significance of the launch event theme “Sharing the Future”?
This theme represents ChangAn's commitment to creating innovative and sustainable mobility solutions for the future.
Which EV models were showcased at the launch?
At the event, ChangAn showcased the DEEPAL S07, CHANG-AN E07, and DEEPAL S05 models.
What is ChangAn's strategy for entering the European market?
ChangAn plans to focus initially on key markets including Norway, Denmark, Germany, the Netherlands, and the UK, aiming for a presence across major European markets by 2028.
What is the company's long-term vision for vehicle sales?
ChangAn aims for three million global sales this year, with an ambitious goal of five million annual vehicles by 2030, emphasizing the growth of electrified vehicles.
