BJ's Restaurants Celebrates a Milestone Anniversary for Grand Cru
This holiday season, BJ's Restaurants, Inc. (NASDAQ: BJRI) raises a glass to celebrate a significant milestone: 25 years of its iconic Grand Cru beer. Originally crafted in 1999 to usher in the new millennium, Grand Cru is not just a beer—it represents BJ's commitment to quality and innovation. With its complex flavors and holiday spirit, it has won hearts as a seasonal favorite over the years.
Grand Cru: A Taste of Tradition and Craft
Grand Cru, known as BJ's boldest brew, is a Belgian-style pale strong ale that showcases the brand’s dedication to craft brewing. Infused with a unique Belgian ale yeast and complemented by a blend of bitter orange peel and coriander, it offers a delightful spicy and fruity flavor, perfect for holiday celebrations. This exceptional brew is designed to elevate festive gatherings, embodying BJ's brewing legacy with every sip.
A Legacy of Awards and Recognition
As BJ's marks 25 years of Grand Cru, the brewery proudly reflects on its accolades. Grand Cru was a standout from the beginning, earning a silver medal at the World Beer Cup in 2000, followed by another silver at the Great American Beer Festival in 2002. Recently, BJ's Oasis Amber has also garnered acclaim, winning a Bronze Medal in the Scottish-Style Ale category at the Great American Beer Festival in 2024. Brewed in Reno, Nevada, Oasis Amber is celebrated for its caramel malt notes and lower-calorie profile, making it a favorite among craft beer enthusiasts.
Celebrate with Limited-Edition Collectibles
To commemorate the 25th anniversary of Grand Cru, BJ's has launched a limited-edition silver collector's glass. This unique glass is part of a tradition established during Grand Cru's debut, where BJ's released annual collectible glasses in various styles. Alongside this item, Grand Cru enthusiasts can also enjoy the beer in limited-edition 750ml bottles available at BJ's Restaurant locations.
About BJ's Restaurants, Inc.
BJ's Restaurants, Inc. has built a strong reputation as a leader in the craft brewing industry. Since its inception in 1996, BJ's has focused on crafting exceptional beers that resonate with the community. The restaurant is known for its extensive menu, which features slow-roasted entrees, deep-dish pizzas, and the beloved Pizookie dessert, offering something for everyone. With over 200 locations across the nation, BJ's continues to be a pioneer in the industry, recognized for providing a high-quality dining experience paired with handcrafted brews.
Join the Celebration
This holiday season, join BJ's Restaurants in celebrating not only the anniversary of Grand Cru but also a legacy of quality and innovation in craft brewing. Whether you're raising a glass of Grand Cru or enjoying the new limited-edition glass, it's a time to honor the rich flavors and traditions that BJ's has cultivated over the years.
Frequently Asked Questions
What is Grand Cru and why is it significant to BJ's Restaurants?
Grand Cru is a Belgian-style pale strong ale celebrated for its complex flavors. It symbolizes BJ's commitment to quality brewing and has been a seasonal favorite for 25 years.
What awards has BJ's Grand Cru beer achieved?
Grand Cru has won multiple awards, including a silver medal at the World Beer Cup in 2000 and another at the Great American Beer Festival in 2002.
How can I celebrate the 25th anniversary of Grand Cru?
You can celebrate by purchasing the limited-edition collector's glass or enjoying Grand Cru in limited-edition 750ml bottles available at BJ's Restaurants.
What other beers are popular at BJ's Restaurants?
Besides Grand Cru, BJ's Oasis Amber recently earned a Bronze Medal at the 2024 Great American Beer Festival and is loved for its caramel malt flavor.
How many locations does BJ's Restaurants have?
BJ's Restaurants, Inc. operates over 200 locations across the nation, offering a vast menu alongside its handcrafted beers.
