Celebrating the Spirit of Giving: BWZ's Remarkable Achievement
Black & White Zebra (BWZ), a prominent media tech company, has made headlines by achieving an extraordinary milestone—$1 million in charitable donations within the last year. As companies look for ways to make a meaningful impact, BWZ stands out for its commitment to integrating giving into its business model, making 2025 a year to remember.
How BWZ Fosters Community Impact Through Charitable Initiatives
In 2024, BWZ successfully intertwined philanthropy into its operations. They launched surveys through platforms like The Digital Project Manager and People Managing People, allowing professionals to share their insights on project management and HR tools. For each completed survey, BWZ generously donated $25 to UNICEF, reflecting a profound commitment to improving children's lives globally. This initiative not only engages the community but also reinforces the company’s mission to combine professional activities with purposeful charitable giving.
Leadership Insights: A Vision for Positive Change
Ben Aston, BWZ's Founder and CEO, passionately articulates the company’s vision: "At BWZ, we believe business can and should be a force for good. Beyond supporting the communities we nurture, we strive to uplift organizations that empower people to reach their full potential. Our hope is to inspire other businesses to embrace generosity, fostering an environment where positive change can flourish."
Making a Difference: The Causes Supported by BWZ
The financial contributions by BWZ have supported numerous meaningful causes, emphasizing their dedication to various charitable organizations. Their donations touched areas like children's health, education, humanitarian efforts, environmental conservation, and community service. A unique aspect of BWZ’s philanthropic effort is the involvement of staff members in selecting charities close to their hearts, creating a personal connection to the causes they support.
Some of the organizations benefiting from BWZ’s donations include:
- Save the Children
- UNICEF
- Amnesty International
- GAIN Global Aid Network
- Tim Hortons Foundation Camps
- Greater Vancouver Food Bank
- Union Gospel Mission
- Wagner Hills
- Missional Labs
- Nature Conservancy of Canada
- BC Children’s Hospital
- Sick Kids Foundation
- Canadian Cancer Society
- Canuck Place Children’s Hospice
- BC SPCA
- Crohn’s and Colitis Canada
Ben Aston reflects on their journey, noting, "Through this initiative, we’re dedicating our time, talent, and resources to support organizations that are transforming lives. We are proud of our team's contributions and are thankful for the chance to engage with such impactful causes. Business can and should drive meaningful change, and we are devoted to playing our part."
BWZ’s Philosophy: Successful Business and Community Responsibility
BWZ firmly believes that success in business carries the obligation to give back. This philosophy not only empowers individuals but also strengthens communities and motivates others to engage in acts of generosity. The impressive achievement of raising $1 million in donations is a testament to their belief that business can be an instrument of hope and empowerment.
About Black & White Zebra
Founded in 2012 and based in Vancouver, B.C., Black & White Zebra is an independent media tech company that specializes in delivering targeted career content for niche audiences. BWZ is dedicated to empowering professionals across tech-driven sectors with the insights, community resources, and solutions required to excel in their careers. The company operates a diverse portfolio of publications encompassing technology, marketing, finance, HR, project management, and customer experience, among others. With millions of unique visitors each month, BWZ generates leads for various SaaS companies, including Monday.com, Deel, and New Relic.
Frequently Asked Questions
What is the mission of Black & White Zebra?
Black & White Zebra aims to empower professionals with targeted career content and solutions while promoting philanthropy and community support.
How does BWZ contribute to charitable causes?
For every survey completed on their platforms, BWZ donates $25 to UNICEF and supports various initiatives chosen by their staff.
Who are some beneficiaries of BWZ's charitable donations?
Beneficiaries include UNICEF, Save the Children, Amnesty International, and other organizations focused on humanitarian aid and community welfare.
What values drive BWZ's business philosophy?
BWZ believes that businesses should act as forces for good, empowering individuals and communities while giving back to society.
When was Black & White Zebra founded?
Black & White Zebra was founded in 2012 and has since grown to be a significant player in the media tech industry.
