BTS Unifies Operations with SONOC for Strategic Growth

BTS Unifies Operations with SONOC for Strategic Growth

BTS, a global communications technology leader, has recently made a significant strategic decision. The company has announced the full reintegration of its subsidiary SONOC into the BTS family. With this move, BTS aims to consolidate its technology and operations, fostering a more unified approach to delivering advanced solutions.

Strengthening Innovation Through Unification

This new chapter marks the complete absorption of SONOC under the BTS umbrella. This transition is not just a change in structure; it represents over 20 years of dedication and commitment to building proprietary technology instead of relying on outside vendors. BTS has crafted the S1 Unified Platform—an innovative system designed by experts who understand both the nuances of the telecommunications industry and the needs of its clients. This platform has become one of the most sophisticated communications management systems in the market.

Embracing a Forward-Looking Vision

Luis Benavente, the Chief Technology Officer at BTS, expressed the significance of this integration, stating, "By fully integrating the SONOC brand into BTS, we are embracing the future while staying true to our original vision." This sentiment is echoed throughout the organization, highlighting BTS's commitment to leveraging all of its technical and commercial expertise. The aim is clear: to accelerate innovation and provide tailored solutions that better serve customers as technology evolves.

Capitalizing on Advanced Technologies

The reintegration effort allows BTS to unify its teams—all teams including operations, management, and product development are now collaborating more closely than ever. With a robust workforce of over 50 engineers and developers, BTS plans to broaden its scope into realms like smart voice, AI-driven communications, Rich Communication Services (RCS), telco APIs, and eSIMs. This diversification positions BTS as a leader meeting the complex needs of Mobile Network Operators (MNOs), carriers, digital service providers, and large-scale tech companies globally.

Industry-Leading Voice Solutions

BTS already stands out in the industry, delivering superb voice solutions that power over 18 billion minutes annually among more than 180 countries. This extensive coverage includes 90+ hard-to-reach locations, demonstrating BTS's capacity in Cloud Telephony. Their innovative stance on telecommunications encapsulates advances in AI, such as emotion detection, voice profiling, and speech-to-text capabilities, which offer customers deep insights and enhanced user experiences.

Reconnecting to Core Objectives

Ricardo Olloqui, President and Co-Founder of BTS, reinforced the company's philosophy by stating, "SONOC’s reintegration brings us back to our unified vision: building the best technology for an industry we deeply understand." The emphasis on operating as a single entity demonstrates BTS's aim to be agile and responsive within the ever-evolving tech landscape.

Staying True to Foundational Values

Rafael Olloqui, the CEO and Co-Founder of BTS, encapsulated the company's mission succinctly: "At BTS, our mission has always been to build the future of telecommunications on a foundation of business expertise and technological innovation." With all operations under one brand, BTS feels well-equipped to tackle future challenges while remaining committed to the principles that have guided their journey thus far.

About BTS

BTS is recognized globally, powering over 18 billion voice minutes each year across more than 180 countries, and providing access to over 90 hard-to-reach markets for cloud telephony. With a proprietary solution and a network of over 400 direct partners, BTS delivers innovative AI-driven products focused on voice, messaging, and cloud communications. Over three decades, BTS has connected 85% of the global population, facilitating wholesale, enterprise, and retail clients to optimize and innovate their communications effectively.

Frequently Asked Questions

What is the main goal of BTS reintegrating SONOC?

The main objective is to consolidate BTS’s technology and operations to provide more comprehensive and advanced solutions to their customers.

How long has BTS been developing its own technology?

BTS has been on this journey for over 20 years, creating systems tailored to its needs rather than depending on external vendors.

What advancements can clients expect following this integration?

Clients can anticipate enhanced innovation in smart voice, AI-powered communications, and more customized services as BTS unifies its teams.

How many countries does BTS currently cover for voice solutions?

BTS operates in over 180 countries, offering advanced voice solutions effectively, including hard-to-reach areas.

What is the significance of AI in BTS's services?

AI plays a vital role in enhancing user experiences through features like emotion detection and voice profiling, providing deeper insights and improved telecom solutions.

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