Broad Arrow Auctions Achieves New Heights at Zürich Auction
BICESTER, United Kingdom – Broad Arrow Auctions, a Hagerty company (NYSE: HGTY), has proudly announced the exceptional success of its inaugural Zürich auction, hosted on a vibrant Saturday in November. This highly anticipated event, in collaboration with Auto Zürich, drew in car enthusiasts and collectors from far and wide, creating an electrifying atmosphere within the elegant walls of the Dolder Grand hotel, which beautifully overlooks Lake Zürich.
As guests took in the breathtaking views, they were equally captivated by an impressive catalogue showcasing some of the most sought-after collector cars currently available in the global market. The ambiance within the historic venue was bustling; despite the chilly autumn air outside, excitement soared as bids flew in from attendees representing 24 diverse countries, resulting in total sales exceeding CHF 22 million and an incredible sell-through rate of 87%.
"Our first Zürich auction has proven to be a resounding success," shared Joe Twyman, the Vice President of Sales for Broad Arrow’s EMEA Region. "The variety of stunning vehicles we presented at the magnificent Dolder Grand reflects the remarkable hunting ground of our collectors. It brings our 2025 European auction calendar to a spectacular conclusion, building on the successes we achieved at the Concorso d’Eleganza Villa d’Este and Zoute Concours sales earlier in the year."
Highlights of the Auction
Among a remarkable line-up of over 60 collector cars, a standout highlight was a stunning 1956 Jaguar D-Type, XKD 551. This particular vehicle is not just any classic car; it’s one of only 87 produced and its allure is magnified by the fact that it has never been raced, thereby preserving its originality. This gem fetched an impressive price of CHF 5,181,250 from a delighted bidder in attendance.
Another thrilling moment came with the auction of the striking 2024 Gloss Storm Purple Aston Martin Valkyrie Spider. This pinnacle hypercar legend generated excitement with rapid bidding before concluding at CHF 2,706,250, making it only the second time Broad Arrow has brought both a Coupe and Spider version of this cutting-edge vehicle to auction in a single month, showcasing their dominance in the exceptional supercar segment.
Furthermore, the auction featured a piece of cinematic history with the sale of a 1952 Ferrari 212 Europa Pinin Farina Coupe, initially owned by the famous Swedish actress Ingrid Bergman. This classic, chassis number 0265 EU, was sold for CHF 816,250, testament to its legendary status among Ferrari enthusiasts and collectors alike.
Additional Noteworthy Sales
The auction catalogue also showcased iconic Ferrari models that drew immense interest, such as the 1966 Ferrari 275 GTB Alloy which sold for CHF 2,312,500. The modern side of Ferrari was represented by a 2023 Ferrari 812 Competizione A, which achieved a sale of CHF 1,525,000. Meanwhile, a rare 2004 Ferrari 575 GTC ‘Stradale’ and a 2009 Ferrari Scuderia Spider 16M achieved final sale amounts of CHF 230,000 and CHF 501,250, respectively, each creating thrilling bidding battles.
A highlight for Lamborghini enthusiasts was the sale of a 1969 Lamborghini Islero, which sold for CHF 270,250 amid fierce competition. Additionally, a rare 2010 Reventón Roadster, comprising only 15 units worldwide, was sold for CHF 1,356,250, reaffirming the brand's stature in the collecting community.
Porsche and Broader Market Trends
The passion among Swiss collectors was prominently on display through fierce bidding for models like the 2015 Porsche 918 Spyder, which sold for CHF 1,418,125. The auction also included other sought-after Porsche models such as the 1981 Porsche 924 Carrera GT, exceeding estimates with a sale price of CHF 97,750.
“Switzerland boasts a renowned passion for automobiles, so hosting an event of this caliber in Zürich was truly a delightful experience,” remarked Paul Gaucher, Head of Consignments for Broad Arrow Switzerland. “The blend of classic and modern collector vehicles appeals to a diverse range of participants, signaling that the collector car market thrives across generations. Moving forward, Broad Arrow is dedicated to curating an exceptional assortment of vehicles that resonate with a broad audience of buyers.”
Top Selling Cars from the Auction
Here’s a look at the top results from the auction:
- 1956 Jaguar D-Type – CHF 5,181,250
- 2024 Aston Martin Valkyrie Spider – CHF 2,706,250
- 1966 Ferrari 275 GTB Alloy – CHF 2,312,500
- 2023 Ferrari 812 Competizione A – CHF 1,525,000
- 2015 Porsche 918 Spyder – CHF 1,418,125
- 2010 Reventón Roadster – CHF 1,356,250
- 2014 McLaren P1 – CHF 1,108,750
- 1952 Ferrari 212 Europa Pinin Farina Coupe – CHF 816,250
- 2009 Ferrari Scuderia Spider 16M – CHF 501,250
- 1994 Jaguar XJ220 – CHF 445,000
Reflecting on the auction's success, Karsten Le Blanc, SVP and Head of EMEA Region for Broad Arrow, stated, "Partnering with Auto Zürich was an honor and we were delighted to welcome many guests from the Auto Zürich show to experience our auction at the Dolder Grand. Following this significant achievement, we are excited about our continued collaboration into 2026, eager to engage with both new and returning clients who attended the auction in Zürich."
Frequently Asked Questions
What is Broad Arrow Auctions?
Broad Arrow Auctions is a leading global collector car auction house, part of Hagerty, focused on connecting buyers and sellers of classic and collector vehicles.
How much was raised at the Zürich auction?
The Zürich auction raised over CHF 22 million, marking a significant success for Broad Arrow's inaugural event in the city.
Who were the notable auction participants?
Participants included collectors from 24 different countries, with spirited bidding for many iconic vehicles throughout the day.
What types of cars were available at the auction?
The auction featured an impressive selection of over 60 collector cars, ranging from classic models to modern hypercars.
Can I find more information about Broad Arrow Auctions?
Yes, detailed information can be found on the Broad Arrow Auctions website, which provides an overview of upcoming events and auction results.
