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Bridge Players Unite to Conquer Alzheimer's with $1.2M Fundraiser

Bridge Players Unite to Conquer Alzheimer's with $1.2M Fundraiser

Bridge Players Unite to Support Alzheimer’s Fundraising

This past summer, something remarkable unfolded among bridge players who rallied together to raise an incredible $1.2 million for the Alzheimer's Association through their event called The Longest Day. This initiative inspired players to organize activities that showcased their love for the game while making a difference for a cause that affects so many lives.

Community Efforts Shine in Fundraising

The fundraising efforts reached their peak during the week of the summer solstice, a moment that symbolizes light and warmth. Throughout this week, enthusiastic bridge clubs organized games, lessons, silent auctions, and other activities to raise awareness and support in the battle against Alzheimer's disease and dementias. This year, a fantastic total of 323 clubs joined forces to help, bringing in $1,210,210.35, which included over $27,000 collected from sanction fees during the event.

Bridging Awareness for Alzheimer’s

Bridge extends beyond being just a card game; it’s a community that nurtures social interaction and mental stimulation. The game’s strategic elements not only engage players but also promote healthy habits that may help reduce the risk of cognitive decline. The collaboration with the Alzheimer's Association, which started in 2013, has yielded significant results, allowing the American Contract Bridge League (ACBL) to raise more than $10 million for this important cause.

Gratitude from the ACBL

Bronia Jenkins, executive director of the ACBL, expressed heartfelt thanks for the community’s dedication, noting, "Most people are affected by Alzheimer's and dementia in some way. The ACBL community came together to support prevention and treatment through the activities they cherish. I’m truly impressed by our members’ generosity and the effort organizers put into The Longest Day for the benefit of the Alzheimer's Association." This reflects not only the players' commitment but also the meaningful impact of their contributions.

Celebrating Top Fundraisers

The dedication shown towards this fundraising effort led to remarkable contributions from various teams. Among the top fundraisers, Team HB, spearheaded by Helen Browdy from Atlanta, Georgia, raised an impressive $130,895. Following closely was BRIDGExpress from Great Neck, New York, bringing in $118,998, and the St. Louis Bridge Center contributed $78,175. Additional noteworthy contributors included the Indianapolis Bridge Center, the Santa Barbara "Rufnsluffers", and the Charlotte Bridge Association, all demonstrating substantial yet vital support for this cause.

Messages from the Alzheimer’s Association

Joanne Pike, DrPH, president and CEO of the Alzheimer's Association, praised ACBL for surpassing their previous fundraising achievements, stating, "The Alzheimer's Association congratulates and thanks ACBL for another fantastic year as a Global Team for The Longest Day. Their total contributions reached a significant milestone this year: $10 million raised since we began our partnership." This collaboration has made a considerable impact on research advancements, risk reduction initiatives, and improvements in care and support for individuals touched by Alzheimer's.

About the American Contract Bridge League

Established in 1937, the ACBL stands as the largest bridge organization globally. With around 130,000 members and 2,000 affiliated bridge clubs, they sanction approximately 1,100 sectional and regional tournaments each year, including three prestigious North American Bridge Championships that draw up to 4,000 participants from around the world. Bridge nurtures a diverse community of players, from beginners to seasoned veterans, fostering an environment where enthusiasts can engage, compete, and support meaningful causes like the fight against Alzheimer's.

Contact Information

If you have any questions or need more information, please contact Stephanie Threlkeld at 662-253-3112. Getting involved can truly help support Alzheimer's initiatives and strengthen communities.

Frequently Asked Questions

How much money did bridge players raise this year for Alzheimer's?

Bridge players raised an impressive $1.2 million during the fundraiser known as The Longest Day.

What activities were involved in the fundraising efforts?

Activities included bridge games, lessons, silent auctions, and other engaging events designed to raise awareness and funds.

What is the total amount raised since ACBL partnered with the Alzheimer's Association?

The American Contract Bridge League has raised over $10 million since establishing their partnership with the Alzheimer's Association in 2013.

Who were the top fundraisers from the ACBL?

Top fundraisers included Team HB, BRIDGExpress, and St. Louis Bridge Center, among others, each contributing significant sums to the cause.

How can individuals contribute to the Alzheimer's Association through similar initiatives?

Individuals can participate in events like The Longest Day, host fundraisers, or even engage with their local bridge clubs to contribute to Alzheimer's research and support.

About The Author

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