Shaking Up the AV Division: Brown and Watson Co-Presidents
In a move that's caught the eye of media insiders, BOND has crowned Ben Brown and Wayne Watson as co-presidents of their AV division. It's not often you see two powerhouses unite to steer a ship, but here it is—a calculated shake-up to spearhead BOND's ambitions.
The Bold Reunion
Now, don't brush this off as just another executive shuffle. Watson and Brown have a history that goes way back to their time at AV Squad. It's not just about fancy titles; these two are armed with credentials that have set the standard in trailer production. And now, they're set to lead under BOND's roof again, but this time as a dynamic duo.
"This industry is as competitive as it's ever been, and to join forces with someone this talented, who's also a really close friend — I feel pretty lucky." — Wayne Watson
Crafting Trailers that Break Records
Let's talk numbers. Brown's stint at ZEALOT saw him crafting campaigns for the big guns—Apple, Disney, Amazon—hell, you name it. He built a reputation for launching titanic projects like 'Spider-Man: Brand New Day,' which shattered records with a $360 million opening. His impact? Undeniable.
Watson's Two Years of Success
Not to be eclipsed, Watson's been stirring waves at BOND since 2024. His leadership saw BOND's AV division not just surviving, but thriving. The team's cuts on blockbusters like 'Resident Evil' and 'Insidious' were among the many achievements that showcased his Midas touch.
These two have been individually blazing trails. Together, they're expected to turn BOND's AV division into a creative tour de force, if they're not there already.
- Patricio Hoter promoted to VP, Creative Director
- Bryan Dobrik elevated as Creative Director
- Tim Muraviov steps up to Associate Creative Director
The Challenge: Navigating a Hyper-Competitive Industry
BOND's founders, who still form the company's backbone, believe in organic growth fueled by creativity and excellence. With Brown and Watson at the forefront, the focus is clear: elevate BOND's AV offerings and keep thrilling audiences with standout marketing campaigns.
An Agency Built on Connection
Founded back in 2012, BOND isn’t just another agency throwing ideas at a wall to see what sticks. It’s a well-oiled machine operating at the heart of Hollywood. Their meticulous work cuts through the saturated market, delivering captivating campaigns across theatrical and streaming platforms alike.
"BOND is built on the idea that the best work comes from a strong connection between people. With Wayne and Ben, we're seeing that principle in action." — Luke Silver-Greenberg
A Look to the Future
The reunion of these old colleagues is more than a sentimental get-together; it could very well be the recipe BOND needs to dominate the AV market. It’s this kind of daring collaboration that sets BOND apart from the sea of sameness in entertainment marketing.
In an era where every studio vies for audience attention, having Ben Brown join the fray is like adding another layer of dynamite to Watson's already explosive success. If there's one thing to bank on, it's that BOND isn’t slowing down any time soon.
Keep your eyes peeled because, with these two trailblazers at the helm, BOND is set to fire off more showstoppers that leave the competition scrambling.
