Blue Buffalo's Generous Commitment to Pet Families
Blue Buffalo, a brand cherished across the nation for its natural pet food, has stepped forward to support pet families affected by disastrous wildfires. With a pledge amounting to $500,000 directed toward community organizations in the Los Angeles area, the brand emphasizes its commitment to ensuring these families have access to vital pet food, supplies, and other necessary resources to support their beloved animals every step of the way.
A Heartfelt Approach to Crisis Support
“At Blue Buffalo, we believe that loving pets as family is central to our mission. Our goal is to assist pet families as they navigate the challenges presented by the wildfires,” expressed Liz Mascolo, President of North America for Blue Buffalo. The company’s dedication extends beyond mere monetary donations, as it aims to foster recovery and rebuild hope through a variety of community-focused initiatives.
Collaborative Efforts for Community Aid
Blue Buffalo is collaborating with several key partners to maximize its impact in the region:
American Red Cross
In a joint effort with its parent company, General Mills, Blue Buffalo has committed $100,000 in monetary aid to the American Red Cross. This contribution will fundamentally support efforts to keep families and their pets together during this difficult time. Additionally, up to $100,000 worth of pet food and treats will also be provided, ensuring that pets receive much-needed care.
Best Friends Animal Society
Devoted to the well-being of pets, Blue Buffalo will donate $150,000 in pet food and treats to Best Friends Animal Society. This prominent organization actively works to save animals from shelters across the United States and is pivotal in providing essential supplies through its pet pantry located in Los Angeles, designed specifically to assist wildlife affected by the fires.
Helen Woodward Animal Center
Another recipient of funding is the Helen Woodward Animal Center, renowned for its extensive support of both people and pets. They will receive $150,000 worth of Blue Buffalo food and treats, significantly aiding their ongoing relief efforts. This organization serves an impressive number of both people and animals each year, promoting education, adoption, and therapeutic programs.
About Blue Buffalo: A Legacy of Love
Blue Buffalo is revered as one of the most trusted natural pet food brands, a reputation stemming from a heartfelt promise made to a beloved Airedale named Blue. After realizing the importance of quality nutrition in battling illness, Blue's family embarked on a mission to create superior pet food. What began as a personal endeavor rapidly blossomed into a brand that holds a promise of delivering real meat and high-quality ingredients—no fillers, no artificial flavors, and no preservatives. Their motto, “Love them like family. Feed them like family,” resonates in each recipe crafted.
About American Red Cross: A Beacon in Times of Need
The American Red Cross plays a crucial role in providing shelter, feeding, and emotional support to disaster victims. As a nonprofit that relies on the goodwill of volunteers and the generosity of the public, its efforts are pivotal in aiding communities during crises.
About Best Friends Animal Society: Championing Animal Welfare
Established in 1984, Best Friends Animal Society aims to eradicate the killing of dogs and cats in American shelters, aspiring to create a no-kill environment by 2025. Their commitment to collaboration and community awareness has significantly decreased the number of animals euthanized annually.
About Helen Woodward Animal Center: Bridging Humans and Animals
Founded in 1972, the Helen Woodward Animal Center exemplifies a model of care where animals and people enrich each other’s lives. Through various programs and initiatives, the Center creates a nurturing environment promoting both animal welfare and human compassion.
Frequently Asked Questions
What is Blue Buffalo's donation amount for the wildfire relief?
Blue Buffalo has pledged $500,000 to assist pet families affected by the wildfires.
Which organizations is Blue Buffalo collaborating with for aid?
Blue Buffalo is partnering with the American Red Cross, Best Friends Animal Society, and the Helen Woodward Animal Center to provide support.
What resources is Blue Buffalo providing to affected pet families?
The resources include pet food, supplies, and other essential support for families struggling during this crisis.
How can pet families access the support offered?
Pet families can reach out to the organizations mentioned for guidance and information on available resources.
What is the mission of Blue Buffalo?
Blue Buffalo aims to provide high-quality, natural pet food while fostering the health and well-being of pets as cherished family members.
