Big Grove Brewery Launches Innovative Neighborhood Support Program
In an exciting move within the craft beer industry, Big Grove Brewery is proud to announce the launch of its first-of-its-kind micro-grant initiative, The Neighborhood Beer. This unique program is designed to support local projects that not only enhance neighborhoods but also contribute positively to the lives of residents. By offering direct funding, Big Grove Brewery emphasizes its commitment to community development through the Big Grove for Good Foundation.
Empowering Community-Led Projects
Matt Swift, co-founder and CEO of Big Grove Brewery, emphasizes the brewery's commitment to strengthening local communities. "Big Grove has always been about strengthening the neighborhoods where we operate. We intentionally build where we can contribute to revitalization efforts," Swift states. This micro-grant initiative demonstrates a progressive approach, enabling residents to take charge and lead improvements in their own neighborhoods.
The Role of Big Grove For Good Foundation
To manage this innovative program, Big Grove has set up the Big Grove For Good Foundation, a private 501(c)(3) organization. This foundation is responsible for overseeing the applications, selecting recipients, and distributing funds transparently. Doug Goettsch, another co-founder, chairs the foundation's board, ensuring a dedicated focus on community impact. To kickstart the initiative, the foundation will provide $20,000 in seed funding to begin issuing micro-grants.
Introducing The Neighborhood Beer
Funding for the micro-grants will come directly from the sales of The Neighborhood Beer, a new lager that has recently become available at Big Grove's taprooms. Customers in Iowa, Nebraska, and the surrounding areas will be able to enjoy this light beverage knowing that for every case sold, $1 directly supports micro-grants for neighborhood betterment. This aligns smoothly with Big Grove's mission to uplift the communities they serve.
Inspiring Change Through Beer Sales
As Goettsch mentions, "Adding a lager to our portfolio was always something we were looking to do, but we knew there had to be a differentiator in how we approached the market." This innovative idea not only sets Big Grove apart but ignites a movement aimed at encouraging residents to actively engage in improving their neighborhoods through community projects.
How the Micro-Grants Work
The Big Grove For Good micro-grants offer a range of funding, available from $250 to $1,000. Both individuals and organizations across the Midwest can apply for these grants to fund neighborhood-improving initiatives, which could include anything from enhancing public spaces to initiating local arts projects. It reflects Big Grove's underlying philosophy that community development can stem from the smallest changes.
The Application Process
Interested candidates can apply online at BigGroveForGood.com or through QR codes found on The Neighborhood Beer packaging. Grants will be awarded on a rolling basis, meaning the more beer they sell, the more support they can provide to their communities. This relentless focus on local impact ensures that the brewery stays deeply connected to the residents it serves.
Creating Awareness About Neighborhood Opportunities
Big Grove is also dedicated to raising awareness about this crucial program. customers will encounter various in-store promotions and advertising campaigns that highlight both The Neighborhood Beer and the incredible projects funded by these grants. The packaging will spotlight different communities over time, bringing their stories to life and encouraging others to participate in the initiative.
About Big Grove Brewery
Founded in 2013 in a small brewhouse, Big Grove Brewery has consistently focused on craft beer and pub cuisine, earning a reputation as one of Iowa's leading breweries and nationally ranked among the top craft breweries. The growth of Big Grove, with new locations in Des Moines and Cedar Rapids, reflects its commitment to quality brewing and enriching the communities it serves.
Frequently Asked Questions
What is The Neighborhood Beer initiative?
The Neighborhood Beer initiative is a micro-grant program launched by Big Grove Brewery to support local projects aimed at enhancing neighborhoods.
Who can apply for the micro-grants?
Micro-grants are available for both individuals and organizations seeking to improve their neighborhoods across the Midwest.
How much funding can be received through micro-grants?
Grant amounts range between $250 to $1,000 for eligible local projects.
How is funding managed?
The Big Grove For Good Foundation manages the program, reviewing applications and overseeing the distribution of funds.
Where can I buy The Neighborhood Beer?
The Neighborhood Beer is available at all Big Grove taprooms and select retail locations in Iowa, Nebraska, and Western Illinois.
