Baggallini Celebrates Major Milestone and Award Recognition
The heritage travel and lifestyle brand celebrates 30 years, 30 million bags sold, and continued market momentum.
Baggallini, a globally recognized lifestyle and travel accessories brand, has recently received the prestigious Circana Growth Driver Award from the Accessories Council during its annual Design Excellence Awards. This accolade highlights brands that showcase outstanding market performance and growth within the accessories sector.
A Year of Remarkable Growth
The past year has been significant for Baggallini, highlighting its three decades of success and surpassing 30 million bags sold. Remarkable growth has been evident, as the brand currently ranks #4 in units sold, #3 in dollar growth, and has risen to #16 in market share from #24 the previous year.
Bob Mullaney, President and CEO of RG Barry, expressed how meaningful this recognition is, especially during such a momentous milestone. He emphasized that Baggallini is built for momentum, and receiving this award validates their mission to empower women to navigate life with confidence.
Introducing the Award-Winning Soho Backpack
The Soho Backpack, part of Baggallini's Manhattan Collection, continues to shine as a top-selling style, with one bag sold every 2.5 minutes. Drawing inspiration from New York's vibrant neighborhoods, the Soho Backpack seamlessly blends practicality and stylish design, meeting the needs of women on the go, whether for work, family, or travel.
Media Recognition and Industry Impact
The award-winning Soho Backpack has also garnered attention from prominent media outlets such as TODAY, Condé Nast Traveler, Travel + Leisure, and Good Housekeeping, all recognizing its versatile design and travel-friendly features. These acknowledgments further affirm Baggallini's dedication to innovative and functional travel accessories.
A Celebration at the Accessories Council Design Excellence Awards
Highlighting its accomplishments, the Circana Growth Driver Award was ceremoniously presented at the Accessories Council Design Excellence Awards, celebrating innovative brands across various categories including handbags, footwear, jewelry, eyewear, and tech accessories.
About Baggallini
Founded in 1995 by two global travelers, Baggallini is committed to crafting smart, stylish bags that empower women to live confidently. Each product is designed with thoughtful organization and fashion, catering to the busy lifestyles of modern women. As part of RG Barry Brands, Baggallini continues to evolve with purpose-driven innovations aimed at simplifying travel and daily life.
About RG Barry Brands
RG Barry Brands is a dynamic, consumer-driven brand management platform focused on enhancing growth and innovation for lifestyle consumer brands. Established in 1947 under the Dearfoams brand, RG Barry has expanded its offerings to include comfortable lifestyle products, occasionally diversifying through acquisitions like Baggallini in 2011. Today, RG Barry's portfolio also features brands such as Columbus Product Group and Planet A, focused on creating sustainable, solution-oriented products.
Frequently Asked Questions
What is the significance of the Circana Growth Driver Award?
The Circana Growth Driver Award recognizes brands demonstrating exceptional performance and growth within the accessories industry.
What is the Soho Backpack, and why is it popular?
The Soho Backpack is an award-winning travel accessory from Baggallini’s Manhattan Collection, known for its stylish design and practical features, catering to on-the-go lifestyles.
How long has Baggallini been in business?
Baggallini has been in operation for 30 years and has sold over 30 million bags during that time.
What sets Baggallini's products apart?
Baggallini products are distinguished by their combination of smart functionality and stylish designs, specifically crafted to empower women in their daily lives.
Who is RG Barry?
RG Barry is a brand management platform established in 1947, focused on driving growth and innovation for lifestyle consumer brands, including Baggallini.