AXIA Time's Continuing Partnership with the College Football Playoff
AXIA Time, renowned for its high-quality Swiss Made watches, has proudly announced its role as the Official Timepiece of the College Football Playoff (CFP) for yet another year. This partnership exemplifies a commitment to celebrating the memorable achievements in college football.
Exclusive Designs for College Football Playoff Teams
This year, AXIA Time is taking its dedication further by creating ultra-limited editions of CFP-branded watches along with customized designs for each of the 12 teams that advance to the playoffs. These bespoke watches will be available in two unique styles—ARGOS and LYTHOS. Enthusiasts can expect to see the combination of team colors and logos as well as intricate details that showcase the teams' identities.
Commemorative Features of the Timepieces
What makes these timepieces truly special is the attention to detail. Each watch will not only feature the official logos but also incorporate elements such as the names of each of the playoff teams engraved around the inner rim. This guaranteed quality craftsmanship is exactly what fans need to cherish their teams’ journeys through the playoff.
Pre-Order Benefits for Exuberant Fans
AXIA Time is offering an exclusive pre-order program. Starting December 8, fans can secure their desired team watch. Orders placed by December 14 will come with a complimentary CFP-branded quilted vest, adding an extra layer of celebration for the upcoming holiday season. Shipping for the watches is set to start by mid-January, ensuring fans have their treasures in hand for the upcoming games.
Upgrading to National Champions Designs
As a remarkable incentive, customers whose teams triumph in the 2026 College Football Playoff National Championship will have the opportunity to upgrade their purchased watches to an exclusive National Champions design, absolutely free. This exciting offer allows fans to celebrate their teams’ accomplishments in style.
National Championship Weekend Sweepstakes
Moreover, when fans pre-order any of the 2025-26 CFP watches, they will automatically enter the AXIA Time College Football Playoff National Championship Weekend Sweepstakes. The grand prize offers a chance to win two tickets to the championship game, along with a $1,000 gift card and free hotel accommodation for the night. The drawing will take place on January 10, 2026, ensuring an electric atmosphere as the date approaches.
AXIA Time's Vision and Philosophy
John Kanaras, the founder and CEO of AXIA Time, expresses the belief that watches are not merely timekeepers but symbols of life's significant milestones. "At AXIA Time, we believe the most meaningful moments aren’t just about their occurrence; they embody the entire journey leading up to them," he explains. This philosophy aligns seamlessly with the spirit of college football as it captures the hard work, dedication, and passion each team exemplifies throughout their season.
Voices from the College Football Playoff
Ryan Allen Hall, the Senior Director of Public Events and Sponsorships at the College Football Playoff, shares enthusiasm for working together with AXIA Time, stating, "The College Football Playoff embodies moments of dedication and tradition, and AXIA Time captures that spirit beautifully." It’s evident that this partnership is designed to resonate deeply with fans, serving both as a tribute to their team’s efforts and as a cherished keepsake.
About AXIA Time and Its Commitment to Quality
Founded in 2018, AXIA Time is dedicated to crafting custom Swiss Made timepieces that encapsulate life's most important moments. The inspiration originated when Kanaras, after leading the Penn Quakers to an Ivy League Championship in 1988, received a watch as a memento that sparked his enduring passion for horology. Nobody should have to compromise on quality for meaningful, beautiful wristwear, which is why AXIA Time was established.
AXIA, pronounced ‘ahk-SEE-ah,’ translates to ‘value’ or ‘worth’ in Greek and symbolizes the brand’s ethos—to offer value through extraordinary craftsmanship and emotion. Serving various prestigious platforms, including the Heisman Trophy and numerous university partnerships, AXIA Time is committed to honoring achievements that matter.
Frequently Asked Questions
What is AXIA Time known for?
AXIA Time is celebrated for its custom Swiss Made timepieces that commemorate significant achievements in sports and other life events.
When can fans pre-order their CFP watches?
Fans can begin pre-ordering their CFP watches on December 8, shortly after the playoff teams are announced.
What are the benefits of pre-ordering a watch?
Pre-ordering a watch gives fans access to limited-edition designs and includes a complimentary CFP-branded vest for orders placed by December 14.
Can customers upgrade their watches?
Yes, customers whose teams win the national championship will have the opportunity to upgrade their watches to an exclusive National Champions design at no extra cost.
What is the value of the sweepstakes prize?
The sweepstakes prize includes two tickets to the College Football Playoff National Championship, a $1,000 gift card, and hotel accommodations, making it a significant incentive for fans.
