Avalere Health Welcomes New Leadership
Avalere Health is thrilled to announce that Corrina Safeio has been appointed as the President of Global Marketing and Executive Vice President of Corporate Communications. In these key roles, Safeio will lead the Global Marketing team, focusing on creating meaningful connections and customized solutions that promote client growth and uncover new business opportunities.
Experience and Expertise
With over 25 years of extensive experience in marketing and public relations, Corrina Safeio has worked in both agencies and client-side positions. Before joining Avalere Health, she served as President of the European division at Inizio Evoke, showcasing her ability to drive organizational growth. Earlier in her career, she held significant roles at Mind+Matter and Pegasus, where she played a crucial part in applying behavioral science and nurturing creative development.
A Warm Welcome
Mario Muredda, President of Marketing at Avalere Health, shared his excitement about Safeio joining the team, saying, "We are delighted to welcome Corrina to our team. As a dynamic leader, she has shown a remarkable ability to provide effective marketing and PR solutions grounded in evidence-based insights and innovative strategies. I am eager to work alongside her to explore new opportunities for our clients and the patients we serve." Safeio will report directly to Muredda and will work closely with other executive leaders to enhance the company's marketing efforts.
Innovative Marketing Strategies
Safeio will lead the creation of a new suite of proprietary tools aimed at simplifying the complex marketing landscape and effectively engaging diverse audiences throughout their product lifecycle. Additionally, she will establish a robust corporate communications framework that promotes collaboration and connects Avalere’s extensive team of over 1,500 experts worldwide.
Shaping Strategic Connections
Amar Urhekar, Chief Operating Officer at Avalere Health, remarked, "Corrina's leadership will be essential in shaping our strategies and fostering seamless connections across our global commercial capabilities. We are excited to leverage her extensive background in marketing and corporate communications to enhance our value proposition and develop integrated communication strategies that help our clients reach more patients."
A Vision for Innovation
Expressing her excitement about Avalere Health, Safeio stated, "I am inspired by the authenticity and ambition of the Avalere Health team. This is an exciting time for us, and I believe we have a unique opportunity to cultivate innovative approaches and guide our teams toward new ideas. We are committed to supporting our clients throughout their journeys, from molecule development to product launch and beyond. Our agility and speed distinguish Avalere Health, enabling us to create effective solutions efficiently."
A Commitment to Inclusivity
As a people-first leader, Safeio advocates for diversity, equity, and inclusion in the workplace. She is trained as a mental health first aider and has led various initiatives to foster an environment where every team member feels valued and can reach their full potential. Safeio has received multiple accolades in the industry, including being recognized in the UK Powerbook Top Ten People in Healthcare by PRWeek for three consecutive years. Her responsibilities will extend across the London, Brighton, and Manchester offices.
About Avalere Health
Founded in 2001, Avalere Health serves as a dedicated commercialization partner for the biopharmaceutical, medical technology, and wellness sectors. The company comprises a diverse group of over 1,500 experts who collaborate across several core disciplines, including consulting, medical policy, value evidence, access, and digital experience technology. The collective expertise of the team enables them to forge connections that lead to improved health outcomes.
Avalere Health partners with clients to navigate the complexities of the healthcare ecosystem. Together, they work to bridge the gap between patients and accessible, life-changing therapies, embarking on strategies that enhance innovation and improve lives. The company is continuously striving to refine its approach to ensure efficiency and effectiveness in their solutions.
Frequently Asked Questions
Who is Corrina Safeio?
Corrina Safeio is the newly appointed President of Global Marketing and EVP of Corporate Communications at Avalere Health.
What are Safeio's professional credentials?
Safeio has over 25 years of experience in marketing and public relations, previously holding senior positions at notable organizations.
What are Avalere Health's core disciplines?
Avalere Health specializes in consulting, medical policy, value evidence, access, marketing, and digital experience technology.
Where is Avalere Health based?
Avalere Health operates from multiple locations, including offices in London, Brighton, and Manchester.
What initiatives does Safeio champion?
Safeio is committed to diversity, equity, and inclusion, fostering a workplace where individuals can thrive.
