Authority Brands Partners with 360PR+
Authority Brands has officially announced its exciting collaboration with 360PR+ to elevate consumer awareness for its Trade Brands division, which encompasses well-known names such as Benjamin Franklin Plumbing, Mister Sparky, and One Hour Heating & Air Conditioning. Authority Brands stands as one of the largest multi-brand franchisors within the home services landscape. Currently, it operates 15 distinguished brands, all dedicated to providing essential home services to homeowners throughout the U.S.
Prior Success with 360PR+
Adam Terranova, Senior Director of Marketing at Authority Brands, shared, "360PR+ has delivered strong results for two brands within our portfolio. Our shared vision for public relations was aligned, and it was a natural fit to collaborate with them for the Trade Brands division as well." This partnership is expected to harness the previous success that 360PR+ has achieved within the Authority Brands ecosystem.
Expanding Their Reach
With an impressive network of over 160 locations, One Hour Heating & Air Conditioning has positioned itself as the leading HVAC service provider in the nation. Additionally, Benjamin Franklin Plumbing boasts more than 150 operational locations across North America, while Mister Sparky is active in over 120 locations. Such widespread service capabilities highlight the importance of effective marketing strategies in connecting more homeowners with these vital services.
Enhancing Brand Visibility
Vince Powers, Executive Vice President at 360PR+, expressed his enthusiasm regarding the partnership, stating, "We are excited to expand our relationship with Authority Brands and bring more attention to their portfolio of essential home services for today's homeowners." This enthusiasm showcases the commitment from both sides to enrich the strategic marketing initiatives that will benefit the broader consumer community.
About Authority Brands
Based in Columbia, Maryland, Authority Brands comprises a wide range of leading home service franchise brands. These include names like America's Swimming Pool Company, Benjamin Franklin Plumbing, The Cleaning Authority, DoodyCalls, DRYmedic Restoration Services, Homewatch CareGivers, The Junkluggers, Lawn Squad, Mister Sparky, Monster Tree Service, Mosquito Squad Plus, One Hour Heating & Air Conditioning, Screenmobile, STOP Restoration, and Woofie's. Collectively, these brands operate across more than 2,700 territories, supported by over 1,000 franchise owners. Authority Brands is dedicated to bolstering the growth of individual franchise owners by offering comprehensive marketing, technology, and operational assistance.
About 360PR+
360PR+ is an award-winning, full-service public relations agency celebrated for its innovative and impactful campaigns, working with both established brands and market disruptors. Their franchise initiative has garnered recognition as one of Entrepreneur Magazine's Top Franchise Suppliers. As a certified B Corporation and a member of PROI Worldwide, 360PR+ offers clients a wide-reaching network and localized expertise across more than 100 cities around the globe. To learn more about their approach and services, you can explore their offerings online.
Frequently Asked Questions
What is the purpose of the partnership between Authority Brands and 360PR+?
The collaboration aims to boost consumer awareness and enhance marketing strategies for Authority Brands' Trade Brands division.
Which brands are included in Authority Brands' Trade Brands division?
The division includes Benjamin Franklin Plumbing, Mister Sparky, and One Hour Heating & Air Conditioning.
What was said about the prior success of 360PR+?
Adam Terranova noted that 360PR+ has delivered strong results for two other brands in their portfolio, making it a natural fit for this collaboration.
How many locations does One Hour Heating & Air Conditioning operate?
One Hour Heating & Air Conditioning operates more than 160 locations, making it a prominent HVAC service provider in the U.S.
What is 360PR+ known for?
360PR+ is recognized for its attention-grabbing public relations campaigns and has received accolades as one of the top franchise suppliers by Entrepreneur Magazine.
