ATTITUDE Expands Its Oceanly Makeup Line
The Canadian brand ATTITUDE, known for its commitment to clean beauty, is excited to announce new additions to its Oceanly Makeup Collection. This expanded line now features stunning eyeshadows and adaptable mascaras. As the first brand to achieve EWG Verified status for makeup, ATTITUDE aims to elevate beauty standards by ensuring its products enhance your look while also nurturing your skin.
Exceptional Ingredients for Beautiful Skin
These new products spotlight phytoglycogen, a key ingredient celebrated for its skin-hydrating properties. According to clinical studies, phytoglycogen delivers an impressive 60% more moisture than hyaluronic acid over several hours. Additionally, the eyeshadows are infused with laminaria saccharina extract, which works to restore skin vitality and softness.
Innovative Mascara with Dual Benefits
One standout product is the mascara-serum, which combines a unique 2-in-1 formula enriched with Tahitian microalgae, known for improving lash density. This innovative blend also includes nourishing flower oils rich in omega-6 and castor oil for maximum nourishment. Crafted from up to 96.3% natural origin ingredients, ATTITUDE remains dedicated to creating makeup that beautifies while caring for your skin.
Exciting New Shades to Choose From
The Oceanly Eyeshadows come in a beautiful selection of colors like Pretty in Pink, Dusty Rose, Berry Bliss, and more. The mascaras are offered in classic shades such as black, brown, and blue. For a full eye look, ATTITUDE has created Oceanly Eye Kits, which pair a black mascara with two perfectly coordinated eyeshadows.
Dedication to Innovation
Jean-François Bernier, the Co-founder and CEO of ATTITUDE, shared, “We aim to go beyond just formulating makeup; we want to create products that blend effective skincare with today's beauty demands. Thanks to our innovative scientists, we make it a point to consistently bring real innovation to our customers. Our in-house laboratory and manufacturing facilities allow us to design and produce every product with great care.”
Where to Find the New Collection
The newly launched Oceanly Makeup eyeshadows and mascaras are priced at $25 each, while the Oceanly Eye Kits retail for $60. Customers can explore and purchase these items on attitudeliving.com, as well as through major retailers like Amazon and Whole Foods.
About ATTITUDE
ATTITUDE is leading a movement in the beauty industry by offering clean, effective products that are sustainably packaged. These items are EWG Verified, PETA certified, and utilize advanced, naturally sourced ingredients that prioritize both the health of users and the environment. With a fully equipped in-house laboratory and manufacturing capabilities, ATTITUDE constantly enhances its capacity for innovation while maintaining high product quality standards.
Frequently Asked Questions
What is the Oceanly Makeup Collection?
The Oceanly Makeup Collection consists of ATTITUDE's clean beauty products, including eyeshadows and mascaras made with eco-friendly ingredients.
What makes ATTITUDE's makeup environmentally friendly?
ATTITUDE prioritizes mostly plastic-free products, opting for sustainable packaging materials such as bamboo and recyclable cardboard.
How does phytoglycogen benefit the skin?
Phytoglycogen provides enhanced hydration, showing superior effectiveness compared to hyaluronic acid in keeping skin moisturized.
What shades are included in the new eyeshadow line?
The new eyeshadow collection features several gorgeous shades, including Pretty in Pink, Dusty Rose, and Berry Bliss.
Where can I buy the new products?
You can find the new eyeshadows and mascaras on ATTITUDE's website, as well as on retail platforms like Amazon and Whole Foods.