atNorth Strengthens Leadership Team to Drive Growth Strategy
A Director of PMO & Product and a Director of Commercial Management join atNorth's management team to ensure the business's strategic growth plans are executed effectively and responsibly.
Recently, atNorth, the leading Nordic high-density colocation and built-to-suit data center provider, announced an expansion of its management team through the addition of two experienced directors. This move aligns with the company’s broader strategy to enhance its operational capabilities in response to increasing demand for advanced data center solutions.
The rise in data demands, particularly from Artificial Intelligence (AI) applications, has highlighted the necessity for data centers that are not only reliable but built for future challenges. This proactive approach is part of atNorth's commitment to meeting customer needs with efficiency, compliance, and responsibility.
The two new directors joining atNorth are:
Bára Hlín Kristjánsdóttir, Director of PMO & Product
Bára brings a wealth of experience from her tenure leading transformation projects across various sectors, including telecom, software, and engineering. Her role as Director of PMO & Product involves overseeing governance, process development, and ensuring that atNorth's products align with its expanding Nordic portfolio. Bára’s expertise is instrumental in linking development, sustainability, and sales, thereby promoting a streamlined delivery process. Before her role at atNorth, she was involved in senior program leadership at Syn and Marel, where she successfully managed complex digital transformation projects.
Jonas Lückner, Director of Commercial Management
Jonas is set to enhance atNorth’s commercial and financial strategies, wielding over ten years of experience in strategy, transformation, and financial administration from reputable organizations like Telia, Deloitte, KPMG, and Folksam. In his new role, he will steer commercial initiatives from contract negotiations to cost optimization, ensuring that atNorth's projects align with long-term business aspirations while fostering sustainable growth.
"As the demand for AI ready data centers continues to grow, we are committed to strengthening our team as part of our agile and innovative approach to responsible operations," stated Anna Kristín Pálsdóttir, Chief Development Officer at atNorth. She emphasized the significant knowledge and skills Bára and Jonas bring, reinforcing atNorth's focus as a trusted partner for high-performance data center solutions.
This leadership expansion comes on the heels of several other strategic director-level appointments. Recent additions include Camilla O'Leary as Director of Client Management, Howard Shutt as Director of Hyperscale Sales, and Espen Bjanes as Sales Director, highlighting atNorth's commitment to strengthening its leadership team as it sails further into its growth trajectory.
About atNorth
atNorth is a prominent Nordic data center firm that specializes in providing scalable, high-density colocation and built-to-suit services that cater to the needs of industry-leading organizations.
With sustainability at its core, atNorth’s facilities are constructed to leverage renewable energy and promote circular economy principles. The company's portfolio features cutting-edge design, power efficiency, and smart operational strategies that ensure long-lasting infrastructure and versatile colocation options.
Headquartered in Reykjavik, Iceland, atNorth operates eight data centers in key locations throughout the Nordics, and is in the process of developing additional centers in Finland and Denmark, with plans for a mega site in Sweden to be executed in the future.
We invite you to learn more about the innovative capabilities of atNorth by visiting their official website.
Frequently Asked Questions
1. What recent management changes has atNorth made?
atNorth has expanded its management team by adding Bára Hlín Kristjánsdóttir as Director of PMO & Product and Jonas Lückner as Director of Commercial Management.
2. Why is atNorth focusing on AI ready data centers?
The increasing demand for AI applications necessitates data centers that can efficiently support these technologies, ensuring compliance and sustainable operations.
3. What experience do the new directors bring to atNorth?
Bára brings extensive experience in transformation projects across various sectors, while Jonas has a strong background in strategy and financial oversight from reputable firms.
4. How does atNorth ensure sustainability in its operations?
atNorth prioritizes renewable energy sources and employs principles of the circular economy in their data center operations.
5. What are atNorth’s future plans for expansion?
atNorth plans to continue expanding its data center footprint in the Nordics, including the development of a mega site in Sweden.
