Atlanta Dream's Strategic Partnership with Gray Media
The Atlanta Dream has officially renewed its partnership with Gray Media for the upcoming WNBA season, further enhancing game visibility for fans. This collaboration promises to deliver every game to households and sports enthusiasts in the area.
Key Highlights of the 2025 Season
The 2025 Dream season will commence with an exciting matchup against the Washington Mystics. Dream President and COO, Morgan Shaw Parker, expressed enthusiasm about the partnership, stating, "Gray Media has been instrumental in increasing our visibility and support throughout the region. Fans now have greater access to our games than ever before. We’re excited to continue growing this partnership as we move into the new season." This past season broke records with full-season ticket sellouts and an impressive increase in broadcast viewership.
Accessible Broadcasts for All Fans
With Gray Media's aid, every non-national exclusive Dream game will be available for viewing throughout the Atlanta market via Peachtree TV. Viewers can enjoy these games free over-the-air, as well as through cable and satellite providers, including Xfinity, Spectrum, DirecTV, and DISH Network. Notably, Peachtree TV is also accessible on YouTube TV and Hulu Live, broadening viewing opportunities for fans.
Broadening Horizons in Various Regions
Along with this, Peachtree Sports Network will broadcast Dream games and related programming in several Georgia locations, including Albany, Augusta, Columbus, Macon, and Savannah. Erik Schrader, Vice President and General Manager of WANF/WPCH, noted the immense popularity of the Dream broadcasts, stating, "Our viewership of the Dream has grown significantly, showcasing basketball’s rising profile as one of the fastest-growing professional sports in the nation. We anticipate another thrilling season ahead."
Gray Media's Impact on Atlanta's Sports Landscape
Gray Media has established itself as a key player in Atlanta's sports broadcasting arena, holding significant partnerships with notable teams, including the Atlanta Braves, Atlanta Hawks, and various local franchises. This strategic positioning allows Gray to not just serve local teams, but also bring major national programming to the community, like LIV Golf and collegiate sports.
An Overview of Gray Media
Gray Media, Inc. (NYSE: GTN), a multimedia powerhouse, boasts a diverse portfolio that reaches millions across the United States. The company operates in 113 television markets, covering 36% of U.S. households. Its strong digital presence allows it to engage audiences through cutting-edge marketing strategies and digital products.
With this multifaceted approach, Gray Media continues to thrive, reinforcing its commitment to local communities while also forging powerful partnerships that enhance local sports coverage.
About Atlanta Dream
Founded in 2008, the Atlanta Dream stands as a proud representative of the Southeast's basketball scene. The team competes at the Gateway Center Arena @ College Park, with their games made accessible through Peachtree TV and Peachtree Sports Network, establishing a robust following among Georgia basketball fans. Over the years, the team has nurtured eleven WNBA All-Stars and secured numerous playoff appearances, solidifying its place within the WNBA landscape.
Frequently Asked Questions
What is the partnership between Atlanta Dream and Gray Media?
The partnership is a broadcast agreement that allows fans to watch Atlanta Dream games through various media outlets, including Peachtree TV.
When does the 2025 Atlanta Dream season begin?
The 2025 season will kick off with a game against the Washington Mystics, providing fans an exciting start to the season.
How can fans access Atlanta Dream games?
Fans can view the games over-the-air through Peachtree TV, as well as on major cable and satellite providers.
What is the significance of the partnership?
The partnership increases visibility for the Dream, showcasing games to a wider audience and enhancing fan engagement.
What is Gray Media's role in the Atlanta sports scene?
Gray Media supports various local teams and broadcasts significant events, helping to promote sports culture in the Atlanta area.
