AHLA Announces Strategic Partnership with Cvent
Today marks a significant milestone for the American Hotel & Lodging Association (AHLA) as they unveil a three-year partnership with Cvent, a leader in event and hospitality technology. This collaboration is set to enhance the capabilities of AHLA by tapping into Cvent's advanced registration technology and event management services.
Cvent Becomes AHLA's Silver Premier Partner
As part of this partnership, Cvent will serve as the official registration technology platform for AHLA's notable events. This includes various trade shows and conferences that play a vital role in the hospitality industry. Cvent's expertise will not only streamline the registration process but also bring innovative solutions to event planning.
Enhancing Event Experiences
Cvent's involvement means that AHLA members can expect an elevated experience at upcoming events. The collaboration will offer numerous resources, including critical industry insights, expert event guidance, and best practices in technology application, helping members stay ahead in the competitive hospitality landscape.
Statements from Leadership
In remarks reflecting the importance of this partnership, AHLA Chief Operating Officer Kevin Carey expressed excitement about working closely with Cvent. He stated, "Cvent is a longtime global leader in meetings, events, and hospitality technology, and we are thrilled to be collaborating with them to foster meaningful connections across our industry." This sentiment is echoed by Cvent's Head of Hospitality, Bharet Malhotra, who noted the alignment of their services with AHLA's extensive network of hospitality professionals.
Innovative Solutions for Upcoming Events
Cvent's platform will play a crucial role in managing registration, attendee management, and engagement for several hallmark events hosted by AHLA. Events like ForWard, the Night of a Thousand Stars, and The Hospitality Show regional events will benefit from Cvent's robust technology, making them more accessible and engaging for attendees.
Collaboration for Industry Success
Both AHLA and Cvent see this partnership as an opportunity to promote collaboration among hoteliers, vendors, and event professionals. By merging their strengths, they aim to create exceptional experiences that resonate with attendees and enhance professional relationships across the industry.
The Role of AHLA
The American Hotel & Lodging Association stands as the largest hotel association in the U.S., representing a vast network of over 30,000 members. Their mission is to advance the interests of the lodging industry through advocacy, strategic communication, and workforce development. This partnership with Cvent aligns perfectly with AHLA's efforts to innovate and support its member community.
About Cvent
Cvent, founded in 1999 and headquartered in Tysons, Virginia, has rapidly grown to become a key player in the event technology sector. With a workforce of over 4,800 and a customer base exceeding 22,000, the company specializes in tools that facilitate online registration, venue selection, and attendee engagement. Their solutions are designed to simplify and enhance the event management lifecycle, making the planning process more efficient for organizers.
Frequently Asked Questions
What is the focus of the AHLA and Cvent partnership?
The partnership focuses on enhancing event registration and management capabilities for AHLA's events using Cvent's technology.
How will this partnership benefit AHLA members?
AHLA members will gain access to innovative event solutions, industry insights, and improved event experiences through this partnership.
What types of events will Cvent support for AHLA?
Cvent will support major events such as ForWard, Night of a Thousand Stars, and The Hospitality Show regional events.
What is AHLA's role in the hospitality industry?
AHLA is the largest hotel association in the U.S., advocating for the interests of its members and focusing on industry advancement.
When was Cvent founded?
Cvent was founded in 1999 and has since become a leader in event management technology.
