Recognition of ABCS Insights as a Power Partner
In a notable achievement, ABCS Insights has been recognized as a Power Partner for 2025, showcasing its role as a significant player in the B2B landscape. This acknowledgment comes from Inc., a leading media brand that serves entrepreneurs and businesses with insightful resources and recognition programs. The Power Partner award highlights companies that excel in providing exceptional products and services that foster success for their partners.
What Is the Power Partner Award?
The Power Partner Awards by Inc. identify and honor B2B companies that consistently contribute to the growth of other businesses. Past recipients include highly regarded entities like Intuit QuickBooks, Slack, and Insperity. By creating a vetted directory, Inc. allows small and mid-sized businesses to discover top vendors and suppliers from a variety of sectors.
ABCS Insights: A Leader in Advertising Campaign Measurement
Established in 2020, ABCS Insights has rapidly built a reputation as a front-runner in the advertising campaign measurement domain. The company's innovative platform specializes in full-funnel campaign validation and optimization. This includes measuring brand lift, consideration lift, and sales lift, establishing a clear link between advertising exposure and tangible business outcomes while ensuring user privacy through cookieless, deterministic datasets.
Key Features of the Measurement Platform
ABCS Insights leverages a myriad of unified datasets to provide insightful analytics to its clients:
- A 23 million household receipt panel.
- A 20 million member survey panel.
- A 70 million user location data panel.
These extensive resources enable ABCS to create purchase-based audience segments for advertisers, including both custom segments and a dynamic library of over 75 syndicated segments.
CEO's Perspective on the Recognition
Jerome Shimizu, CEO and Co-Founder of ABCS Insights, expressed his gratitude for the recognition, stating, "Being recognized by Inc. as a leading B2B provider is an honor—and a testament to the trust our clients place in us. We'll keep innovating to ensure advertisers maximize their return on ad spend." This commitment to innovation reflects the company's dedication to providing the best solutions for its clients.
About ABCS Insights
With its headquarters in Kissimmee, Florida, ABCS Insights is dedicated to transforming the landscape of outcome-based advertising measurement. The company operates under the mission of 'Making Media More Valuable,' aiming to empower various stakeholders—from media publishers to advertisers—by quantifying the impact of advertising on business outcomes. Adopting a privacy-first and cookieless methodology, ABCS focuses on connecting media exposure to real-world results through sophisticated test-versus-control models and scalable survey approaches. Additionally, the firm excels in audience segmentation and in-flight optimization powered by a dataset that encompasses over 40 million U.S. households.
Learn More About ABCS Insights
For further information about ABCS Insights and its innovative services, visit their official website.
Frequently Asked Questions
What is the Power Partner recognition?
The Power Partner recognition is awarded to B2B companies that provide outstanding products and services, helping other businesses succeed.
When was ABCS Insights founded?
ABCS Insights was founded in 2020 and has quickly established itself as a leader in advertising campaign measurement.
What services does ABCS Insights provide?
ABCS Insights offers full-funnel campaign validation and optimization, linking ad exposure to business outcomes using privacy-safe datasets.
Who is the CEO of ABCS Insights?
Jerome Shimizu is the CEO and Co-Founder of ABCS Insights, guiding the company's mission and growth strategy.
Where is ABCS Insights headquartered?
ABCS Insights is headquartered in Kissimmee, Florida, focusing on enhancing the value of media for its clients.
