7-Eleven Inc. Unveils the 2025 Brands with Heart Showcase
7-Eleven Inc., one of the largest convenience retailers globally, is excited to reveal its selection of 26 innovative and purpose-driven brands for the 2025 Brands with Heart™ showcase. Now in its sixth year, this initiative is designed to provide a platform for emerging brands to break into the retail space and introduce their products to 7-Eleven, along with its associated stores.
Empowering Emerging Brands
The Brands with Heart program allows finalists a unique opportunity to engage in virtual learning sessions and present their products directly at the showcase event. This event, hosted at 7-Eleven's Store Support Center, enables participants to demonstrate their offerings to 7-Eleven employees and receive valuable insights from merchandising leaders who provide coaching, mentoring, and education aimed at fostering business growth.
A Platform for Purpose
Each selected brand embodies a commitment to purpose-driven practices, whether by enhancing the community, supporting sustainable practices, or promoting healthier lifestyles. The finalists represent a splendid array of products that align with 7-Eleven's vision of creating a positive impact on both the environment and society.
Supporting Sustainability and Health
"At 7-Eleven, we strive for innovation and actively seek partnerships with emerging brands that share our commitment to social responsibility," stated Jesus Delgado-Jenkins, Executive Vice President and Chief Merchandising Officer. This collaboration results in game-changing products that bring delight to consumers and pave the way for a favorable future regarding immediate consumption.
Notable Brands Participating in 2025 Showcase
The 26 finalists participating this year not only highlight high-quality and innovative products but also showcase a strong dedication to health, sustainability, and social responsibility. Brands like Bear n Beaver aim to minimize plastic waste through eco-friendly packaging, while Prime Bites focuses on nutritious snacking options that provide healthier alternatives to traditional snacks.
Just Iced Tea stands out as well, offering organic, fair-trade brews designed with both the consumer's health and the environment in mind. Each brand selected for this year's showcase truly exemplifies the spirit of the Brands with Heart initiative, contributing positively to the broader community and environment.
List of 2025 Brands with Heart Participants
The comprehensive list of the 2025 Brands with Heart™ finalists includes:
Austin Pretzel Company
Barcode
Bear n Beaver
Daily Crunch
David
Earthside Farms
El Nacho
Fancypants
Freezecake
Heywell
Just Iced Tea
Krack Corn
Local Weather
Magic Spoon
Moon Cheese
OMG Pretzels
Prime Bites
Protein Wafer
Rotten
Smash'd
Sow Good
Spicy Candy Bar
Tip of the Iceberg (Culinary Treats)
Toto
Tru
Unreal
*Claims made by featured vendors are not claims made by 7-Eleven, Inc.
About 7-Eleven, Inc.
7-Eleven, Inc. stands as a titan in the U.S. convenience retailing landscape. With over 13,000 locations across the U.S. and Canada, 7-Eleven manages and franchises stores under various well-known brands. In addition to the trademark 7-Eleven stores, they also operate Speedway, Stripes, Laredo Taco Company, and Raise the Roost Chicken and Biscuits. From their iconic Slurpee to a growing array of fresh and healthy selections, 7-Eleven continues to revolutionize the convenience shopping experience.
Customers can enjoy unrivaled value with a diverse range of private brand products and loyalty programs such as 7Rewards and Speedy Rewards, boasting over 80 million members. Through innovative services like the 7NOW delivery app, 7-Eleven illustrates its commitment to convenience and customer satisfaction.
Frequently Asked Questions
What is the Brands with Heart showcase?
The Brands with Heart showcase is an initiative by 7-Eleven aimed at promoting emerging brands committed to social responsibility and sustainability.
How many brands are selected for the showcase each year?
Each year, 26 innovative brands are selected to participate in the Brands with Heart showcase.
What opportunities do finalists receive?
Finalists engage in learning sessions and have the chance to present their products to 7-Eleven employees for coaching and mentoring.
What types of products do these brands offer?
The participating brands provide a variety of products that emphasize health, sustainability, and innovation.
How does 7-Eleven support these brands?
7-Eleven supports these brands by providing visibility in their stores and facilitation of testing their products in select locations.
