SNRY Solar Energy Initiatives, Inc. Solar Energy

Solar Energy Initiatives, Inc. provides solar solutions focusing on large-scale projects and distribution of solar products. The company’s business is to market and sell solar power products, systems, and services. It engages in supporting and expanding a dealer network that sells solar components and systems to residential and commercial customers; developing commercial projects, as the owner and operator, and selling power to the municipality, building owner, or tenant; and developing its South Carolina plant facility into a solar assembly, warehouse, and distribution facility. The company offers solar power products, including solar panels; inverters and balance of system, which convert sunlight into utility quality electricity; and solar thermal systems, which utilizes the sun’s radiation to heat water for homes and commercial applications. Installation and maintenance of these solar power products is performed by either the dealer network or 3rd party vendors identified by the company. Its initial solar installation sales efforts are focused on supporting its dealer network’s sales to residential, commercial customers, and the sale of solar systems to owner/operators where the energy generated would be sold to municipal customers. The company's subsidiary, The SNRY Power, Inc., operates as a developer and manager of municipal and commercial scale solar projects. Its another subsidiary, The SNRY Solar Inc, is a wholesale distributor of branded photovoltaic and thermal (water heating) systems selling through a network of dealers throughout the United States and the Caribbean. Distributed Products Solar Panels Solar panels are solar cells electrically connected together and encapsulated in a weatherproof package. The company purchases solar panels from manufacturers. It purchases panels from Suntech; GE Solar; BP Solar International, Inc., a subsidiary of BP p.l.c. (BP Solar); and other vendors in the U.S. and off-shore. Inverters Inverters transform direct current electricity produced by solar panels into the form of alternating current electricity used in homes and businesses. Inverters are used in every on-grid solar power system and feed power either directly into the structure’s electrical circuit or into the utility grid. In North America, the company would sell branded inverters designed for use in residential and commercial systems. Inverters the company would source include models spanning a power range of 2.5 to 500 kilowatts. The company’s packaged system designs optimize performance through the appropriate combination of these inverters with its solar panels. Its inverters are manufactured for the company by Solectria, Xantrex, SMA Technologies, AG, and PV Powered. Solar Thermal Systems Solar thermal systems include a solar collector, which gathers solar radiation to heat air or water for domestic, commercial, or industrial use, piping and/or pump(s) to move heated water and a tank for storage. The solar panel is a flat plate collector that consists of a metal box with a glass or plastic cover and a black absorber plate at the bottom. The company provides its dealers and customers with various services, including system design, energy efficiency, financial consulting and analysis, construction management, and maintenance and monitoring. System Design Solar electric and solar thermal systems are designed to take into account the customer’s location, site conditions, and energy needs. Financial Consulting and Analysis The financial attributes of solar systems are calculated using the applicable federal, state, and local incentives. The company is planning to pursue partnerships with various financial companies and organizations to provide project development financing, bonding, and end financing for residential and commercial customers. Construction Management The company intends to offer general contracting services and project management to oversee all aspects of system installation, including securing necessary permits and approvals. Subcontractors, such as electricians, plumbers, and roofers, provide the construction labor, tools, and heavy equipment for solar system installation. It intends to develop relationships with general and subcontractors in various target markets, and would require these contractors to be licensed, carry appropriate insurance, and adhere to the local labor and payroll requirements. The company’s construction management services would include system testing, commissioning, and management of utility network interconnection. Maintenance and Monitoring The company’s dealers would provide post-installation services in support of solar power systems they install to their residential and small commercial customers. As it pursues 3rd party owned and operated solar systems and solar park projects, it intends to provide the on-going system repair, maintenance, and monitoring, such as: Operations and Maintenance: The company anticipates offering to its customers a series of maintenance services that could include continuous remote monitoring of system performance, quick turnaround on-site response to any system problem through a qualified local service technician, and periodic preventive maintenance, as well as certain forms of system testing. Monitoring: The company would acquire monitor system performance technology used in majority of the commercial systems installed. The monitoring technology scans system performance. Competition The company’s primary competitors in the United States include Arizona Public Service Company; BP Solar; Conergy Inc.; Dome-Tech Group; Eastwood Energy; EI Solutions, Inc.; Florida Power and Light; GE Energy, a subsidiary of General Electric Corporation; Global Solar Energy, Inc., a subsidiary of Solon; groSolar; Power-Fab; Real Goods Solar; Schott Solar, Inc.; Solar Integrated Technologies, Inc.; SPG Solar, Inc.; Sun Edison LLC; Suntech; SunTechnics Installation & Services, Inc.; Sunwize; Sunenergy; Thompson Technology Industries, Inc.; and WorldWater & Power Corporation. The company’s primary competitors in Europe include BP Solar; Conergy (through its subsidiaries AET AlternitiveEnergieTechnik GmbH, SunTechnicsSolartechnikGmbH, and voltwerk AG); PV-SystemtechnikGbr; SAG Solarstrom AG; Solon AG; and Taufer Solar GmbH. History Solar Energy Initiatives, Inc., a Delaware Corporation, was founded in 2006.