ZEEKR and AW Rostamani Group Lead with Sustainability at AUS
Inspiring Change at the AUS Alumni Reunion
Recently, ZEEKR, the premium electric mobility brand, and AW Rostamani Group (AWR), a pioneer in automotive advancements, collaborated to create a memorable night at the annual American University of Sharjah (AUS) Alumni Reunion. This prestigious event became a testament to both sustainability and innovation, with esteemed figures like Her Excellency Sheikha Bodour bint Sultan Al Qasimi gracing the occasion.
Creativity Recognized: Best Sustainable Idea Competition
The evening's highlight was the 'Best Sustainable Idea of the Year' competition, a bold initiative that encouraged AUS alumni to unleash their creativity and propose innovative business models aimed at fostering a more sustainable future. The excitement was palpable as participants eagerly awaited the announcement of the winner. Sara Llalla, an alumna from the College of Architecture, Art and Design, emerged victorious and was awarded a ZEEKR X, an advanced compact electric SUV known for its futuristic aesthetics and state-of-the-art technology.
Aligning with UAE's Vision 2031
This initiative aligns seamlessly with the UAE's Vision 2031, which emphasizes sustainability and technological advancement for a diverse economy. By partnering with forward-thinking institutions like AUS, ZEEKR demonstrates its commitment to contributing to the country’s ambition of becoming a leader in smart and sustainable mobility solutions.
Recognition as a Smart Mobility Partner
As the event drew towards its conclusion, ZEEKR was honored as a Smart Mobility Partner, a distinction highlighting its commitment to inspiring change and innovation, as recognized by AUS, which was named the UAE's leading university in environmental sustainability according to the 2025 QS World University Rankings.
Commitment to a Greener Future
Roberto Colucci, Director of Electric Mobility at ZEEKR AWR, expressed the company's dedication to sustainability initiatives that contribute to a greener future. His words underscored the importance of empowering the next generation to drive meaningful positive change. He emphasized that awarding the ZEEKR X signifies a commitment to nurturing innovative ideas and sustainable transportation solutions.
Fostering Innovation with ZEEKR
Cannon Wang, the Regional Managing Director for ZEEKR in the Middle East & Africa, echoed similar sentiments, emphasizing that ZEEKR's mission extends beyond providing electric vehicles. It is about creating a culture that prioritizes innovation and sustainability. The collaboration with AUS and AW Rostamani Group aims to empower brilliant minds and inspire a shift towards a greener, smarter future.
Celebrating Collaborative Efforts for a Sustainable Tomorrow
Dr. Tod Laursen, Chancellor of AUS, reiterated his institution's commitment to fostering innovation and sustainability. His reflections on the partnership with ZEEKR and AWR Group illustrated the power of unity in achieving significant change. The evening culminated in a celebration of creativity, showcasing the potential of AUS alumni to contribute toward a sustainable future.
A Commitment to Innovation
In partnership, AW Rostamani Group and ZEEKR continue championing innovative solutions that push the boundaries of sustainability. Their efforts encompass adopting advanced technology and responsible practices, as well as supporting community initiatives that focus on environmental preservation.
Stay Updated with ZEEKR
To keep abreast of ZEEKR's latest news and offerings, follow their updates on social media or visit their official website.
Frequently Asked Questions
What was the focus of the event hosted by ZEEKR and AW Rostamani?
The event primarily focused on sustainability and innovation, highlighted by the 'Best Sustainable Idea of the Year' competition.
Who won the 'Best Sustainable Idea' competition?
Sara Llalla from the AUS College of Architecture, Art and Design won the competition and was awarded a ZEEKR X electric SUV.
What does the partnership between ZEEKR and AW Rostamani signify?
It symbolizes a commitment to sustainability and innovation in the automotive sector, aligning with the UAE's Vision 2031.
Who recognized ZEEKR as a Smart Mobility Partner?
ZEEKR was honored as a Smart Mobility Partner by AUS, recognizing their efforts in promoting sustainable transportation solutions.
How can I stay updated with ZEEKR's initiatives?
You can follow ZEEKR on their social media platforms or visit their official website for the latest updates and offers.
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