Unlock Health Introduces Innovative Health Risk Assessment Suite
Unlock Health Unveils Pioneering Health Risk Assessment Suite
Unlock Health is excited to announce the launch of its pioneering suite of Health Risk Assessments (HRAs). This suite, which boasts 19 condition-specific HRAs, aims to enhance operational effectiveness and bolster patient acquisition and retention strategies across key service areas.
Transforming Patient Engagement with Condition-Specific Assessments
The HRAs crafted by Unlock Health are purpose-built to provide critical insights that enable healthcare marketing leaders to implement more targeted marketing initiatives. They strive to overcome the shortcomings resulting from complex privacy regulations that often prevent providers from connecting with the patient population most in need of intervention.
Insightful Data for Informed Patient Care
The range of assessments includes areas such as joint pain, heart health, diabetes, and sleep apnea. These tools are specifically designed to deliver comprehensive and contextual data, empowering healthcare professionals to stratify health risks more effectively. This, in turn, supports follow-up actions and engages at-risk patients in their journey toward health improvement.
Feedback from Early Adopters Signals Success
Franciscan Health, an early adopter of Unlock's HRAs, showcases significant evidence of the suite's effectiveness. In a recent assessment period, they recorded over 3,400 completed assessments, consistently surpassing standard completion rates. This data reflects the potential for leading healthcare organizations to leverage HRAs to achieve service line advancement.
Success Stories from Healthcare Providers
Kirsten Wachowski from Franciscan Health noted a remarkable improvement in outreach efforts. “Utilizing these condition-specific assessments has allowed us to connect with a broader audience while tailoring our engagement strategies,” she stated. The insights garnered from Unlock’s HRAs have notably enhanced screening processes and follow-up measures, particularly in the fields of heart and lung care.
Modern Features Enhance User Experience and Compliance
The HRAs from Unlock Health are HITRUST and HIPAA compliant, reflecting a commitment to security and compliance. Equipped with a modern, intuitive user interface, these assessments provide a seamless experience across various channels, ensuring satisfied patients.
Integrating with Existing Healthcare Systems
Moreover, these HRAs integrate seamlessly with healthcare CRM and marketing automation systems, facilitating ongoing communication and patient engagement. Dan Lavelle, Chief Product Officer at Unlock Health, highlighted how these HRAs set a new industry benchmark by merging top-tier features from earlier products while introducing innovative functionalities such as custom questions.
Unlocking Value for Clients
Clients who have adopted Unlock's HRAs have reported impressive gains in campaign performance, witnessing an average reduction of 48% in their service line cost per acquisition. This statistic underscores the transformative potential of these tools in creating effective patient outreach and engagement strategies, ultimately driving growth across service lines.
About Unlock Health
Unlock Health positions itself as a full-service agency dedicated to propelling sustainable growth for healthcare entities. By integrating marketing initiatives with technology and revenue strategies, Unlock Health assists organizations in achieving greater market success. With a headcount of 328 professionals, they have established their presence as the largest marketing agency focusing on the U.S. healthcare sector.
Frequently Asked Questions
What is the purpose of Unlock Health's HRAs?
Unlock Health's HRAs are designed to improve patient engagement and encourage informed healthcare decisions through personalized assessments.
How many condition-specific HRAs are included in the suite?
The suite features 19 condition-specific HRAs covering various health concerns such as heart disease and diabetes.
What feedback have early adopters provided?
Users like Franciscan Health report enhanced outreach and improved patient screening results after implementing the HRAs.
What compliance standards do the HRAs meet?
The HRAs are both HITRUST and HIPAA compliant, ensuring that patient data is handled securely.
How do Unlock's HRAs integrate with marketing systems?
Unlock's HRAs can connect with marketing automation systems and healthcare CRMs, providing tools for continuous patient engagement.
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