Sally Beauty Celebrates Hispanic Heritage Through Art and Culture
Embracing Hispanic Heritage: A Celebration by Sally Beauty
Sally Beauty, the esteemed authority in beauty supplies, has embarked on a heartfelt initiative to honor and uplift the Hispanic community through art and culture. By collaborating with a talented Latin American artist and engaging in community events, the retailer seeks to showcase the richness of Hispanic heritage.
Collaboration with Disem305
In a unique partnership, Sally Beauty is teaming up with Colombian/Panamanian artist Disem305 to create a striking mural that encapsulates the vibrant spirit of the Hispanic community. This mural, set to be unveiled in the dynamic Wynwood arts district, serves as a tribute to diverse expressions of beauty and creativity. Disem305, known for his captivating murals, will bring his artistic vision to life, reinforcing the synergy between beauty and art.
Impactful Events and Community Engagement
As part of its commitment to the Hispanic community, Sally Beauty will also host a series of events designed to foster connections and celebrate cultural heritage. During a designated week, Sally Beauty ambassadors will distribute gift cards and sample products from Hispanic-owned brands, creating a direct link between the retailer and the community. This initiative not only supports local entrepreneurs, but it also encourages consumers to explore an array of quality products.
Community-Driven Approaches
Sally Beauty's dedication to preserving and promoting Hispanic culture extends beyond just events. The company aims to engage with its consumers through various platforms and initiatives, amplifying diverse voices via social media to reach a broader audience. This reflects an understanding of the importance of representation in the beauty industry.
Inclusive Events at Headquarters
At its corporate headquarters, Sally Beauty emphasizes the celebration of Hispanic heritage through employee-led initiatives. The SOMOS Employee Resource Group plays an integral role in promoting diversity and inclusion, ensuring that every employee feels valued. The commitment to employee engagement mirrors the brand’s external efforts in supporting community and culture.
Ongoing Celebration of Hispanic Heritage
As part of its Roots Series, Sally Beauty continues to emphasize the contributions of the Hispanic community to both beauty and the arts. John Goss, President of Sally Beauty, articulated this mission by highlighting the brand's effort to provide a space where Hispanic voices can be celebrated year-round, not just during designated months.
About Sally Beauty Holdings
Sally Beauty Holdings, Inc. (NYSE: SBH) leads the world in professional beauty supplies, offering a vast selection of products through its Sally Beauty Supply and Beauty Systems Group stores. Each store stocks thousands of products, catering to both professionals and everyday consumers. The retailer is committed to ensuring that every client can find the right supplies to express themselves.
Frequently Asked Questions
What is the purpose of Sally Beauty's initiative?
The initiative aims to celebrate and uplift the Hispanic community by showcasing artists and hosting events focused on cultural heritage.
Who is Disem305?
Disem305 is a Miami-based artist of Colombian and Panamanian descent, known for his vibrant murals that blend cultural aesthetics with urban style.
Where will the mural be located?
The mural will be unveiled in Wynwood, Miami's arts district, a hub known for its colorful street art and creative atmosphere.
What brands are highlighted in the upcoming events?
Sally Beauty will feature products from various Hispanic-owned brands, including It's a 10 and Mini Mani Moo, among others, during their events.
How can people learn more about the events?
Individuals can visit Sally Beauty's website and follow their social media channels to stay updated on events and initiatives celebrating Hispanic heritage.
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