GEN Korean BBQ Expands with New Location in Maui, Hawaii
New Horizons for GEN Korean BBQ with Maui Opening
GEN Restaurant Group, Inc. (“GEN” or the “Company”) (Nasdaq: GENK), known for its fast-growing casual dining concept, has recently opened a new location in Maui, Hawaii. This expansion illustrates the Company’s commitment to growth and innovation in the restaurant industry.
The Hawaiian Islands are renowned for their breathtaking beaches and vibrant culture, attracting countless visitors each year. In light of rising national inflation and import costs, both travelers and residents alike are increasingly drawn to dining options that prioritize value. From the very beginning, GEN has placed value at the forefront of its mission, boasting four locations in Hawaii, with the latest being the Maui establishment. Customers can expect a delightful mix of flavor and fun, all while enjoying a competitive price point.
Exciting Growth and Client Demand
David Kim, Co-Chief Executive Officer of GEN, expressed enthusiasm regarding the new restaurant location. He highlighted that the existing Hawaiian locations generate impressive revenues, ranging from approximately $6 million to $8 million annually. "As a result of demonstrated customer demand and the strong performance of our existing Hawaii locations, we’re excited to add our Maui location to GEN’s growing portfolio of restaurants,” he remarked. The recent Maui opening follows the successful establishment in Oahu, further showcasing the brand's ability to resonate with local consumers.
Why Choose GEN?
GEN’s restaurant model invites diners to immerse themselves in a “cook-it-yourself” experience, complemented by a varied protein-focused menu that delights every palate. The brand sets high expectations for itself, and the burgeoning popularity of its restaurants reflects this. With each visit, guests can anticipate quality service and a vibrant atmosphere, where they can connect over delicious meals prepared at their table.
Future Expansion Plans on the Horizon
Continuing on its path of strategic growth, GEN is confidently pursuing a goal of establishing 10-11 new locations across the country by the year's end. In the long term, the Company envisions expanding its footprint to 75-80 locations by 2026, signifying a bold and transformative vision for the brand. This proactive approach positions GEN as a noteworthy player in the dining landscape.
Next Steps in Hawaii
Looking ahead, GEN is setting its sights on further expansion in Hawaii, with the Big Island being the next targeted location. The Company’s commitment to capturing the culinary spirit of the islands while ensuring exceptional dining experiences is unwavering.
A Hub for Flavor and Fun
The new GEN Korean BBQ restaurant in Maui is located in the Puunene Shopping Center at 80 Ho’okele Street Suite 430 Kahului, HI 96732, with convenient operating hours from 10 a.m. to 10 p.m. daily. This accessible location invites both locals and tourists to relish the distinct flavors typical of GEN Korean BBQ.
About GEN Restaurant Group, Inc.
Founded in 2011 by two Korean immigrants in Los Angeles, GEN Korean BBQ has blossomed into one of the largest Asian casual dining restaurant concepts in the United States. With over 40 company-owned locations, guests enjoy a unique interactive dining experience, cooking meals right at their tables. The extensive menu offers both traditional Korean and Korean-American dishes, featuring high-quality meats, poultry, and seafood among many others.
GEN enhances the dining experience with its modern decor and vibrant ambiance, appealing to a broad audience. As they continue to grow, the Company remains dedicated to creating engaging experiences for every guest that walks through their doors.
Frequently Asked Questions
1. What is GEN Korean BBQ known for?
GEN Korean BBQ is known for its interactive dining experience where guests can cook their meals at the table, alongside an extensive menu of traditional Korean and Korean-American dishes.
2. Where is the new location of GEN Korean BBQ?
The new GEN Korean BBQ restaurant is located in the Puunene Shopping Center at 80 Ho’okele Street Suite 430, Kahului, HI 96732, Maui.
3. What are the operating hours for the Maui restaurant?
The Maui location operates daily from 10 a.m. to 10 p.m.
4. How many locations does GEN Korean BBQ plan to open?
GEN aims to open a total of 10-11 new locations across the country by the end of the year, with a long-term goal of having 75-80 locations by 2026.
5. What kind of dining experience can customers expect?
Customers can expect a fun and flavorful dining experience focusing on a ‘cook-it-yourself’ model where they can select high-quality ingredients and prepare their meals at the table.
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