CJ 4DPLEX and EVT Join Forces to Elevate Cinema in Australia
Expansion of 4DX Cinemas in Australia
CJ 4DPLEX, the global leader in premium film formats, and EVT, the parent company of Event Cinemas, are thrilled to announce an exciting expansion of their partnership. They are set to introduce three new 4DX theaters in Australia, significantly enhancing the cinematic landscape. The latest addition will include two new locations at Event Cinemas Castle Hill and Innaloo, both slated to open just in time for the 2024 holiday season.
The Magic of 4DX
4DX provides an extraordinary movie experience, engaging all five senses to transport audiences right into the heart of the action. Features such as motion-synchronized seats, wind, water, scents, and even snow create an immersive environment that transforms a traditional film into a thrilling multisensory adventure. Each effect is meticulously tied to the film, ensuring viewers are captivated from start to finish.
Details of the New Theaters
At the Castle Hill location, there will be 124 seats, while the Innaloo location will accommodate 128 seats. These new theaters will elevate the total number of 4DX theaters with Event Cinemas in the country to seven. This expansion emphasizes both companies' commitment to offering an unparalleled cinematic experience.
Voices Behind the Expansion
Daniel McCabe, General Manager of Cinema Operations Australia for Event Cinemas, expressed enthusiasm about this collaboration, stating, "We are pleased to bring the cutting-edge 4DX experience to our audiences. Our mission is to continually offer the latest in cinema technology and provide exhilarating experiences for movie lovers across Australia."
Highlights from leadership
Jun Bang, CEO of CJ 4DPLEX, highlighted the uniqueness of 4DX, remarking, "The thrill of 4DX cannot be replicated at home. Our partnership with EVT allows us to deliver cinematic experiences that continue to engage and excite Australian audiences. With 4DX, we are proud to redefine cinema attendance for many."
Pioneering Cinema Technology
The partnership between CJ 4DPLEX and EVT isn’t new; they have been at the forefront of cinematic innovations in Australia since 2018. The introduction of 4DX was a transformative moment in the Australian moviegoing experience. With the growing demand for unique cinematic offerings, this expansion reflects a proactive approach to meeting the evolving needs of audiences.
ScreenX and Other Innovations
In addition to 4DX, Event Cinemas is also home to two ScreenX theaters. This cutting-edge technology provides a stunning 270-degree panoramic view, enhancing the immersive nature of film. With over 370 ScreenX auditoriums globally, this innovative approach to viewing will surely captivate film enthusiasts seeking more than just a traditional movie experience.
About CJ 4DPLEX
Headquartered in Seoul, CJ 4DPLEX is renowned for creating next-generation cinema technology. Their groundbreaking formats such as 4DX and ScreenX have revolutionized how audiences experience film, offering immersive environments that keep viewers coming back for more.
About EVT and Event Cinemas
Event Cinemas is a key player in Australia’s entertainment sector, offering more than just films—it's about creating memorable experiences. Whether through diverse cinema options or on-site restaurants and bars, EVT ensures their patrons have the best possible experience.
Frequently Asked Questions
What is 4DX?
4DX is a unique cinematic experience that enhances films using various environmental effects such as motion, wind, water, and scents, providing an immersive viewing opportunity.
How many 4DX theaters will there be in Australia?
With the current expansion, there will be a total of seven 4DX theaters located within Event Cinemas across Australia.
When will the new theaters open?
The new 4DX theaters at Castle Hill and Innaloo are set to open before Christmas 2024.
What makes 4DX different from traditional theaters?
Unlike traditional theaters, 4DX immerses audiences with sensory effects synced with the film, creating a multi-sensory adventure that goes beyond just watching a movie.
Who are the key players in this expansion?
CJ 4DPLEX and Event Cinemas (part of EVT) are the key players behind this initiative, working together to enhance the cinema experience for their customers.
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